Head of Marketing & Customer Excellence Strategy - Banking

Aljazira Bank | بنك الجزيرة; Riyadh; On-site; SAR 300,000 - 400,000; Full time

Job summary

A leading bank in the region is seeking a Marketing Manager to develop and implement the bank-wide Marketing and Customer Excellence strategy. Responsibilities include managing the marketing budget, leading planning and budgeting processes, and directing market research to support strategic growth. Candidates should have a Bachelor's degree in a relevant field, 8+ years of experience, and a strong background in market research and banking products. This position is crucial for driving innovation and customer understanding across the bank.

Qualifications

• 8+ years of experience, preferably 4+ in a leadership role.
• Experience in Market Research and knowledge of banking products and services.

Responsibilities

• Develop and consolidate the bank-wide Marketing and Customer Excellence strategy.
• Lead annual planning and budgeting in coordination with Finance.
• Manage the full marketing budget and expenditure tracking.
• Direct market research activities and enhance research methodologies.

Skills

Budgeting & ROI Tracking

KPI Reporting

Strong leadership

Stakeholder management

Education

Bachelor’s degree in Marketing, PR, Research, Information Systems, or related field

Relevant professional certificate

Job description

A leading bank in the region is seeking a Marketing Manager to develop and implement the bank-wide Marketing and Customer Excellence strategy. Responsibilities include managing the marketing budget, leading planning and budgeting processes, and directing market research to support strategic growth. Candidates should have a Bachelor's degree in a relevant field, 8+ years of experience, and a strong background in market research and banking products. This position is crucial for driving innovation and customer understanding across the bank.