Copywriter & Content Creator

eXtra (United Electronics Co.); Al Khobar; On-site; SAR 60,000 - 90,000; Full time

Job summary

eXtra (United Electronics Co.) is seeking a motivated Copywriter & Content Creator to join the Marketing Team. You will craft audience-focused copy and video content, ensuring brand consistency across channels.

The role requires a portfolio demonstrating diverse writing and video scripting, with a strong command of English and familiarity with retail content. On-site position with collaborative cross-functional work.

Qualifications

• Minimum 1 year of copywriting, content creation, or related experience.
• Portfolio demonstrating short- and long-form copywriting and social video scripting, filming, or editing.
• Bachelor’s degree in Marketing, Communications, English, Journalism, or related field preferred.
• Strong writing, editing, proofreading, grammar, and storytelling skills.
• Strong written English; Arabic copywriting or localization capability preferred.
• Familiarity with social, web, e-commerce, email/CRM, paid media, and in-store content.
• Basic proficiency in mobile filming and video-editing tools such as CapCut, Adobe Premiere Pro, or equivalent.
• Basic understanding of SEO, platform best practices, and content performance metrics.
• Understanding of retail promotions, customer journeys, product communication, and fast-paced campaign cycles.
• Comfort with content management, collaboration, and AI-assisted drafting tools, with responsible human review.

Responsibilities

• Ensure marketing copy across channels follows company guidelines, tone of voice, language standards, and approved campaign messages.
• Create audience-first content that captures attention, communicates value clearly, and supports customer engagement across the retail journey.
• Build dependable content quality through editing, factchecking, and performance insights.
• Review, edit, and proofread copy across digital, social, CRM, e-commerce, print, and in-store channels.
• Enforce brand voice, language quality, and legal requirements; ensure cultural relevance.
• Create fresh copy and mobile-first video concepts for campaigns, launches, and always-on content.
• Write headlines, captions, scripts, product descriptions, landing pages, emails, SMS, and POS copy.
• Adapt content by channel, format, target segment, and platform trends.
• Verify product, price, offer, terms, and approvals before publishing.
• Turn briefs into integrated content with MarCom, Design, Digital, CRM, E-commerce, stores, agencies, and partners.
• Manage briefs, deadlines, delivery, SEO, and performance optimization.

Skills

Copywriting

Content Creation

Social Video Scripting

Editing & Proofreading

SEO Basics

Project Coordination

Education

Bachelor’s degree in Marketing or Communications

Tools

CapCut

Adobe Premiere Pro

Job description

We are actively looking for motivated Copywriter & Content Creator to join our Marketing Team.

Core Competencies

• Ensure marketing copy across all channels follows company guidelines, tone of voice, language standards, and approved campaign messages.
• Create audience-first content that captures attention, communicates value clearly, and supports customer engagement across the retail journey.
• Build dependable content quality through careful editing, factchecking, cross-functional coordination, and continuous improvement using performance insights.
• Review, edit, and proofread copy across digital, social, CRM, e-commerce, print, and in-store channels.
• Enforce brand voice, language quality, factual accuracy, legal requirements, and cultural relevance.
• Create fresh copy and mobile-first video concepts for campaigns, promotions, launches, and always-on content.
• Write headlines, captions, scripts, product descriptions, landing pages, emails, SMS, and POS copy.
• Adapt written and video content by channel, format, target segment, customer-journey stage, and platform trends.
• Verify product, price, offer, terms, promotional accuracy, usage rights, and required approvals before publishing.
• Turn briefs into integrated content with MarCom, Design, Digital, CRM, E-commerce, stores, agencies, and partners.
• Manage briefs, deadlines, publication-ready delivery, SEO, and performance optimization
• Works closely with MarCom, creative, digital, commercial, and agency partners.

Essential Qualifications & Skills

• Minimum 1 year of copywriting, content creation, or related experience.
• A portfolio demonstrating short- and long-form copywriting and social video scripting, filming, or editing is required.
• Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field is preferred.
• Strong writing, editing, proofreading, grammar, and storytelling skills.
• Strong written English; Arabic copywriting or localization capability is preferred.
• Familiarity with social, web, e-commerce, email/CRM, paid media, and in-store content.
• Basic proficiency in mobile filming and video-editing tools such as CapCut, Adobe Premiere Pro, or equivalent.
• Basic understanding of SEO, platform best practices, and content performance metrics.
• Understanding of retail promotions, customer journeys, product communication, and fast-paced campaign cycles.
• Comfort with content management, collaboration, and AI-assisted drafting tools, with responsible human review.