Brand Manager

Khibraty; Riyadh; On-site; SAR 150,000 - 200,000; Full time

Job summary

An established industry player is seeking a dynamic Brand Manager to oversee brand operations and strategic direction. In this pivotal role, you will drive brand growth through innovative marketing strategies, effective sales management, and a commitment to customer satisfaction. You will collaborate with cross-functional teams to ensure the brand remains competitive and meets its financial goals. This is an exciting opportunity for a passionate leader to make a significant impact in a thriving market. If you have a knack for brand development and a desire to lead a talented team, this role is perfect for you.

Qualifications

• Proven experience in brand management with a focus on strategic growth.
• Strong analytical skills to monitor financial performance and sales.

Responsibilities

• Develop and execute brand strategy aligned with company goals.
• Lead marketing campaigns to enhance brand visibility and customer engagement.
• Build and manage a high-performing team to achieve business objectives.

Skills

Brand Management

Sales Strategy

Marketing Campaigns

Financial Analysis

Team Leadership

Education

Bachelor's Degree in Marketing or Business

MBA (preferred)

Tools

CRM Software

Analytics Tools

Job description

Our client is looking for a brand manager who is responsible for overseeing the operations, performance, and strategic direction of the brand within the company. This role involves managing all aspects of the brand, including sales, marketing, customer service, financial performance, and team development. The brand manager must ensure the brand meets its business goals, maintains strong relationships with customers, and continues to grow in a competitive market.

Key Responsibility Areas:

- Strategic Leadership & Brand Development

1. Develop and execute the overall business strategy for the brand, aligning with company goals and market trends.
2. Lead the brand’s positioning in the market, ensuring it maintains a competitive edge.
3. Identify new business opportunities and channels to expand the brand’s market share.
4. Oversee product launches, updates, and lifecycle management for the brand’s vehicle lineup.

- Sales & Financial Management

1. Drive revenue growth by developing and implementing sales strategies to achieve monthly, quarterly, and annual sales targets.
2. Monitor and analyze financial performance, ensuring the brand operates within budget, optimizing profits, and managing expenses.
3. Manage pricing strategies, promotions, and discount structures to maximize sales while maintaining profitability.
4. Provide regular sales reports to senior management, identifying key trends and areas for improvement.

- Marketing & Customer Experience

1. Lead the development of marketing campaigns, advertising, and promotional activities to boost brand visibility and attract new customers.
2. Collaborate with the marketing team to build brand awareness through both digital and traditional channels (e.g., social media, events, sponsorships).
3. Ensure a strong customer experience at all touchpoints, from sales to after-sales services, including developing strategies to enhance customer loyalty and satisfaction.
4. Monitor and respond to customer feedback, managing any complaints or issues promptly.

- Team Leadership & Development

1. Build and lead a high-performing team by hiring, training, and motivating employees.
2. Foster a positive work culture focused on collaboration, continuous learning, and achieving business objectives.
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