Banking Digital Marketing Lead — ROI & Funnels

Visible Stars, Inc.; Riyadh; On-site; SAR 224,971 - 299,962; Full time

Job summary

A leading company in digital marketing in Riyadh is seeking a skilled Digital Marketing Specialist/Manager. The ideal candidate will drive the ROI of marketing campaigns, analyze customer journeys, and develop comprehensive strategies. Strong experience in Digital Banking marketing and analytical skills are essential for success in this role. Join us to shape our marketing initiatives across departments.

Qualifications

• Proven experience in Digital Banking marketing campaigns.
• Strong analytical skills with the ability to interpret data and generate insights.
• Excellent communication and stakeholder management skills.
• Familiarity with digital marketing tools, CRM platforms, and analytics software.

Responsibilities

• Monitor and evaluate the return on investment for all marketing campaigns.
• Analyze user journeys and overall customer experience across digital platforms.
• Develop and implement comprehensive digital marketing strategies.
• Serve as the single point of contact for marketing initiatives across departments.

Skills

Digital Banking marketing campaigns

Analytical skills

Communication skills

Familiarity with digital marketing tools

Tools

CRM platforms

Analytics software

Job description

A leading company in digital marketing in Riyadh is seeking a skilled Digital Marketing Specialist/Manager. The ideal candidate will drive the ROI of marketing campaigns, analyze customer journeys, and develop comprehensive strategies. Strong experience in Digital Banking marketing and analytical skills are essential for success in this role. Join us to shape our marketing initiatives across departments.