Arabic Copywriter - Saudi Dialect

Alexander Lyons Solutions; Riyadh; On-site; SAR 240,000 - 420,000; Full time

Job summary

Alexander Lyons Solutions is seeking an exceptional Arabic Copywriter based in Saudi Arabia to craft culturally resonant campaigns across advertising, digital, social, and brand communications. You will bring native-level Saudi Arabic and deep understanding of local audiences to develop original ideas rather than mere translations.

As a senior creative, you will mentor junior writers, collaborate with art directors and strategists, and present concepts to clients, ensuring a consistent

Qualifications

• 5+ years of professional copywriting experience within an agency environment.
• Native-level Arabic writing ability with strong fluency in the Saudi Arabic dialect.
• Deep understanding of Saudi culture, consumer behaviour, local references, and communication styles.
• Proven track record creating Arabic-first creative campaigns and content for the Saudi market.
• Strong portfolio demonstrating advertising, campaign, digital, social, brand, and/or content work.
• Ability to develop creative concepts from a strategic brief and turn them into distinctive, engaging copy.
• Excellent proofreading and editing skills.
• Strong presentation and collaboration skills.
• Ability to work effectively in a fast-paced agency environment, managing multiple projects and deadlines.
• Legally authorized to work in Saudi Arabia.

Responsibilities

• Develop Arabic copy for integrated campaigns across channels (advertising, digital, social, websites, OOH, video).
• Create original campaign concepts, headlines, taglines, scripts, social content, and brand narratives.
• Develop Arabic-first creative ideas, not just translations.
• Write naturally in Saudi Arabic/local dialect, adapting to audience, brand, and channel.
• Demonstrate understanding of Saudi culture, trends, humour, behaviours, and social conversations.
• Collaborate with art directors, strategists, account teams, and clients to bring concepts to life.
• Present creative concepts and copy rationales to clients and internal stakeholders.
• Edit and proofread Arabic content for grammar, spelling, tone, and consistency.
• Help develop and maintain brand tone of voice across platforms.
• Mentor junior writers and contribute to team output.

Skills

Arabic copywriting

Portfolio

Client presentation

Mentoring

Collaboration

Job description

This creative agency has some of the best creative, commercial, and leadership teams in the region.

They're on a strong growth trajectory, doubling headcount over the next two years.

Their work speaks for itself.

Their expansion is real.

Be part of this.

They're looking for an exceptional Arabic Copywriter with deep, lived understanding of Saudi culture, local audiences, and the Saudi Arabic dialect, who is currently based in and working within a marketing, media, creative, or advertising agency in Saudi Arabia.

This is a senior creative role for a highly accomplished Arabic writer with native-level command of Saudi Arabic and an authentic understanding of how Saudi audiences communicate. You'll develop original, culturally relevant creative work across advertising, campaigns, digital, social media, brand communications, and integrated marketing.

The successful candidate will be an agency professional based in Saudi Arabia with proven experience creating Saudi Arabic-first work for the local market.

Key Responsibilities

• Develop compelling Arabic copy for integrated campaigns, digital, social media, websites, OOH, video, activations, and brand communications.
• Create original campaign concepts, headlines, taglines, scripts, social content, and brand narratives.
• Develop Arabic-first creative ideas, rather than simply translating English copy.
• Write naturally and confidently in Saudi Arabic/local dialect, adapting language and tone according to audience, brand, and channel.
• Demonstrate strong understanding of Saudi culture, current trends, humour, behaviours, and social conversations.
• Work closely with art directors, designers, strategists, account teams, and clients to bring creative concepts to life.
• Present creative concepts and copy rationales to clients and internal stakeholders.
• Edit and proofread Arabic content for grammar, spelling, clarity, tone, and consistency.
• Help develop and maintain brand tone of voice across multiple platforms.
• Mentor junior writers and contribute to overall creative team output.

Requirements

• Legally authorized to work in Saudi Arabia.
• Currently based in and working within a marketing, media, creative, communications, or advertising agency in Saudi Arabia.
• 5+ years of professional copywriting experience within an agency environment.
• Native-level Arabic writing ability, with strong fluency in the Saudi Arabic dialect and the ability to write naturally and authentically for local audiences.
• Deep understanding of Saudi culture, consumer behaviour, local references, and communication styles.
• Proven track record creating Arabic-first creative campaigns and content for the Saudi market.
• Strong portfolio demonstrating advertising, campaign, digital, social, brand, and/or content work.
• Ability to develop creative concepts from a strategic brief and turn them into distinctive, engaging copy.
• Excellent proofreading and editing skills.
• Strong presentation and collaboration skills.
• Ability to work effectively in a fast-paced agency environment, managing multiple projects and deadlines.

They're looking for someone who knows Saudi Arabia from the inside — who understands the nuances of the local dialect and how Saudi audiences actually communicate, not just how Arabic is translated. Someone who knows when to use formal Arabic, Saudi dialect, colloquial language, humour, cultural references, or a more premium brand voice.

You're already working within the Saudi marketing, media, creative, or advertising industry, with a strong understanding of how agencies operate, how briefs are developed, and what it takes to deliver outstanding creative work for clients.

Above all, you're a creative thinker first and a writer second — someone who can take a brief, find the big idea, and turn it into Arabic creative that feels genuinely Saudi.

Important:

Candidates must be legally authorized to work in Saudi Arabia, currently employed in a marketing, media, creative, communications, or advertising agency there, and demonstrate native-level fluency in the Saudi local dialect through their portfolio and professional experience.