Social Media Marketing Lead — Data-Driven Growth & Content

Tanqeeb; Doha; On-site; QAR 60,000 - 90,000; Full time

Job summary

Tanqeeb is seeking a Digital Marketing Expert and Social Media Marketing Specialist in Qatar to lead paid social campaigns and craft compelling content across Facebook, Instagram, TikTok, LinkedIn, and more. You will analyze performance, report insights, and optimize strategies to drive leads, sales, and brand engagement.

The role emphasizes data-driven decision making, cross-functional collaboration with content, design, and sales teams, and staying ahead of platform trends to maintain a

Qualifications

• Experience planning and optimizing paid social campaigns.
• Ability to analyze metrics and translate to actionable insights.
• Develop data-driven social strategies aligned with marketing objectives.
• Create platform-specific content to drive engagement and conversions.

Responsibilities

• Plan, implement, and optimize paid social campaigns to hit KPIs like leads or sales.
• Analyze performance metrics and provide reports with actionable recommendations.
• Develop and execute data-driven social strategies to boost brand awareness and engagement.
• Create compelling platform-specific content (text, image, video) that resonates and converts.
• Manage and grow social communities, foster interaction, respond to inquiries, build brand loyalty.
• Stay updated on social trends, platform updates, and new tech to stay competitive.
• Collaborate with content, design, and sales to ensure cohesive brand messaging across digital touchpoints.
• Conduct competitive analysis to identify best practices and differentiation opportunities.
• Monitor online conversations and manage brand reputation, addressing feedback and crises.

Skills

Creative thinker

Storytelling

Social media strategy

Analytics

SEO knowledge

Content marketing

Campaign measurement

Cross-functional collaboration

Tools

Facebook Ads

Instagram Ads

TikTok Ads

LinkedIn Ads

Job description

Tanqeeb is seeking a Digital Marketing Expert and Social Media Marketing Specialist in Qatar to lead paid social campaigns and craft compelling content across Facebook, Instagram, TikTok, LinkedIn, and more. You will analyze performance, report insights, and optimize strategies to drive leads, sales, and brand engagement.

The role emphasizes data-driven decision making, cross-functional collaboration with content, design, and sales teams, and staying ahead of platform trends to maintain a