Sales Consultant - Automotive

Al Waha For Cars; Doha; On-site; QAR 72,000 - 108,000; Full time

Job summary

Al Waha For Cars in Doha is seeking a Sales Consultant to drive vehicle sales by delivering outstanding customer service, understanding customer requirements, presenting suitable vehicles, and guiding the full sales process from inquiry to delivery.

You will use strong product knowledge and negotiation skills to close deals, build long-term customer relationships, and coordinate with internal teams to ensure smooth booking, financing, insurance, and registration.

Qualifications

• Experience in automotive sales or customer-facing roles.
• Ability to understand customer requirements and recommend suitable vehicles.
• Strong negotiation and closing skills.

Responsibilities

• Greet walk-in customers and assist professionally.
• Understand customer needs and recommend suitable vehicles.
• Present vehicle features, specs, benefits and options.
• Arrange test drives and coordinate with departments for delivery.
• Negotiate pricing within company policies and guidelines.
• Follow up with leads and convert them into sales.
• Maintain accurate CRM records and customer data.

Skills

Customer service

Negotiation

Product knowledge

CRM systems

Communication

Tools

CRM software

Job description

The Sales Consultant is responsible for achieving vehicle sales targets by providing excellent customer service, understanding customer requirements, presenting suitable vehicles, and managing the complete sales process from initial inquiry to vehicle delivery. The role requires strong product knowledge, negotiation skills, and the ability to build long-term customer relationships.

Key Responsibilities

The Sales Consultant is responsible for achieving vehicle sales targets by providing excellent customer service, understanding customer requirements, presenting suitable vehicles, and managing the complete sales process from initial inquiry to vehicle delivery. The role requires strong product knowledge, negotiation skills, and the ability to build long-term customer relationships.

Key Responsibilities

• Welcome and professionally assist walk-in and potential customers.
• Understand customer requirements and recommend suitable vehicles based on their needs and budget.
• Conduct detailed vehicle presentations and explain features, specifications, benefits, and available options.
• Arrange and conduct vehicle test drives in accordance with company procedures.
• Follow up with potential customers and convert leads into successful sales.
• Achieve assigned monthly and annual sales targets.
• Generate new leads through referrals, networking, corporate visits, events, and other business development activities.
• Prepare quotations, sales proposals, and vehicle specifications for customers.
• Explain pricing, promotions, financing options, insurance, and other relevant services.
• Negotiate sales within approved company policies and guidelines.
• Ensure all sales documentation is completed accurately and submitted on time.
• Coordinate with relevant departments to ensure smooth vehicle booking, registration, financing, insurance, and delivery processes.
• Maintain accurate customer and sales information in the CRM system.
• Build and maintain strong relationships with new and existing customers.
• Conduct timely follow-ups with prospects and customers.
• Ensure a professional and positive customer experience throughout the sales journey.
• Handle customer inquiries and concerns promptly and escalated issues when required.
• Conduct post-delivery follow-ups to ensure customer satisfaction and encourage repeat business and referrals.
• Maintain up-to-date knowledge of vehicle models, specifications, features, accessories, and promotions.
• Stay informed about competitor products, pricing, and market trends.
• Attend product training sessions and continuously improve sales and product knowledge.