Principal PPC Analyst

Orix Digi; Qatar; Hybrid; QAR 350,000 - 500,000; Full time

Job summary

Orix Digi in Doha is seeking an experienced PPC Analyst to own end-to-end delivery for paid search and display initiatives, translating business goals into KPI trees and weekly actions while coordinating cross-functional teams across the MENA region.

This contract role requires 10+ years in paid search, hands-on skills with Google Ads Editor, GA4 and Looker Studio, and strong stakeholder communication to drive reliable execution and leadership-ready status updates.

Qualifications

• Clear, concise communication with cross-functional teams.
• Strong ability to translate business goals into KPIs and action plans.
• Proven data-driven decision making and experimentation mindset.

Responsibilities

• Own end-to-end delivery for PPC initiatives from planning through execution and optimization.
• Translate business goals into KPI trees, sprint priorities, and weekly actions.
• Run structured experiments and document performance learnings for scaling decisions.
• Collaborate with adjacent teams to align creative, technical, and operational dependencies.
• Maintain QA discipline, reporting clarity, and leadership-ready updates.

Skills

Communication

Stakeholder management

Data-driven decision making

Ownership mindset

Deadline-driven

Tools

Google Ads Editor

GA4

Looker Studio

Job description

Role Overview Position scope strategic mission and operating context Role Mission Drive reliable execution in paid search and display analysis with clear KPI governance weekly optimization cycles and high-quality stakeholder communication

Business Context You will work with cross-functional squads supporting campaigns and delivery systems across MENA markets This role contributes to our region-country-city operating model and reinforces commercial accountability You will partner with strategy delivery and analytics leads to improve execution quality and speed

Role Snapshot Department Performance amp Growth Employment Type Contract Work Model Hybrid Primary Location Doha Hybrid with MENA collaboration

Core Responsibilities

• Own end-to-end delivery for PPC Analyst initiatives from planning through execution and optimization
• Translate business goals into KPI trees sprint priorities and measurable weekly actions
• Run structured experiments and document performance learnings for scaling decisions
• Collaborate with adjacent teams to align creative technical and operational dependencies
• Maintain QA discipline reporting clarity and leadership-ready status updates

Requirements and Qualifications

• Required Experience 10+ years of experience in paid search and display analysis.
• Hands-on capability with Google Ads Editor, GA4, Looker Studio.
• Strong communication and stakeholder management in cross-functional environments.
• Data-informed decision making with comfort in KPI and performance analysis.
• Demonstrated ownership mindset with the ability to execute against deadlines.
• Preferred Qualifications Experience working across multi-country or multi-region delivery environments.
• Track record improving conversion quality, efficiency, or operational reliability.
• Confidence in SOP documentation and process governance.