Digital Marketing Specialist

Employment; Doha; On-site; QAR 70,000 - 110,000; Full time

Job summary

Employment in Doha, Qatar, is seeking a Digital Marketing Specialist to plan, execute, and optimize campaigns across Google Ads, social media, email, and SEO/SEM. The role focuses on brand awareness, engagement, and lead generation.

The ideal candidate has 2–4 years of digital marketing experience, with hands-on skills in Google Ads, Facebook Ads, LinkedIn Campaign Manager, and marketing automation tools. Must reside in Qatar.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 2–4 years of proven digital marketing experience.
• Hands-on experience with Google Ads, Facebook Ads, LinkedIn Campaign Manager.
• Strong SEO/SEM and social media marketing knowledge.
• Proficiency with marketing automation tools (HubSpot, Mailchimp, Marketo).
• Strong analytical skills and data interpretation.

Responsibilities

• Plan and manage digital marketing campaigns across platforms (Google Ads, social media, email, etc.).
• Create, publish, and optimize digital content in line with brand and business objectives.
• Monitor campaign performance and provide insights for continuous improvement.
• Manage social media accounts, develop content calendars, and engage with audiences.
• Execute paid advertising campaigns (PPC, display, remarketing) with measurable ROI.
• Support SEO/SEM strategies in collaboration with SEO specialists and content teams.
• Use analytics tools (Google Analytics, Data Studio, social media insights) to track KPIs.
• Stay updated with the latest digital marketing trends and technologies.
• Coordinate with cross-functional teams to align marketing initiatives with overall business goals.

Skills

Google Ads

Facebook Ads

LinkedIn Campaign Manager

SEO/SEM

Content marketing

Email marketing

Analytics

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

HubSpot

Mailchimp

Marketo

Job description

Industry Information Technology and Services

Job Purpose

The Digital Marketing Specialist will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels. The role requires expertise in online advertising, content marketing, email, SEO/SEM, and analytics to drive brand awareness, engagement, and lead generation.

Experience

2–4 years

Location

Doha, Qatar

Schedule

Full Time

Key Responsibilities

• Plan and manage digital marketing campaigns across platforms (Google Ads, social media, email, etc.).
• Create, publish, and optimize digital content in line with brand and business objectives.
• Monitor campaign performance and provide insights for continuous improvement.
• Manage social media accounts, develop content calendars, and engage with audiences.
• Execute paid advertising campaigns (PPC, display, remarketing) with measurable ROI.
• Support SEO/SEM strategies in collaboration with SEO specialists and content teams.
• Use analytics tools (Google Analytics, Data Studio, social media insights) to track KPIs.
• Stay updated with the latest digital marketing trends and technologies.
• Coordinate with cross-functional teams to align marketing initiatives with overall business goals.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 2–4 years of proven experience in digital marketing.
• Hands‑on experience with Google Ads, Facebook Ads, Linked In Campaign Manager, or similar.
• Strong understanding of SEO, SEM, and social media marketing.
• Proficiency with marketing automation tools (Hub Spot, Mailchimp, Marketo, etc.).
• Strong analytical skills with the ability to interpret data and provide insights.
• Candidates must be currently residing in Qatar.

Preferred Certifications

• Google Analytics (GA4) Certification Google Ads Certification (Search, Display, Video, Shopping) Hub Spot Digital Marketing Certification Facebook Blueprint Certification Linked In Marketing Solutions Fundamentals Hootsuite or Sprout Social Social Media Certification