BAE Systems Strategic Aerospace Services WLL | Full time
The Business Development Manager is responsible for driving organic growth for BSL by identifying, developing and converting new business opportunities across HR Outsourcing, Training and Procurement Outsourcing services. The role will proactively develop relationships with existing and prospective customers, understand their business requirements and work with BSL's operational functions to develop tailored solutions that address those requirements.
The Business Development Manager will own and develop a portfolio of strategic accounts and prospects, build qualified pipeline, progress opportunities through the business development lifecycle and support their conversion into contracted business. The role will represent BSL externally at customer meetings, industry events, exhibitions, business councils and other relevant forums, and will provide market, customer and competitor intelligence to support BSL's growth strategy. Working under the direction of the Head of Growth, the Business Development Manager will take ownership of assigned accounts and opportunities and progress them through the business development lifecycle
- Proactivelyidentify, develop and qualify new business opportunities through customerengagement, market research, networking and industry relationships.
- Expandnetwork and customer base for all BSL services including HR OutsourcingServices, Procurement Outsourcing Services and Training Services.
- Buildand maintain strong relationships with existing and potential clients,including senior decision-makers, to understand their requirements, developtailored solutions and drive revenue growth.
- Ownand develop a portfolio of assigned customers and prospects, maintainingregular engagement and progressing relationships into qualified businessopportunities.
- RepresentBSL at customer meetings, exhibitions, conferences, embassy, chamber ofcommerce and business council events and other relevant external forums, with afocus on developing relationships and generating business opportunities.
- Workclosely with the HRO, Training and Procurement Outsourcing and Commercial teamsto translate customer requirements into appropriate BSL solutions andpropositions.
- Maintaincomplete, accurate and timely CRM records for assigned customers, engagements,leads and opportunities, ensuring the CRM provides an accurate representationof business development activity and pipeline.
- Conductmarket research to identify new business opportunities and develop strategiesto capitalize on them and identify trends and opportunities for growth.
- Leadthe development of business plans, sales pitches, presentations, and otherrelevant documents.
- Prepareand present sales proposals, quotations and contracts to potential clients.
- Collaboratewith the pricing and contracts teams to implement growth strategies andbusiness development / sales plans.
- Provideregular updates and reports on business development activities andachievements.
- Stayup-to-date with industry trends and competitor analysis to inform businessdevelopment strategies and identify potential threats and opportunities.
- Assistwith implementing marketing and communications strategies to support businessobjectives, drive brand awareness, and increase market share.
- Analyzemarket trends and consumer behavior to provide insights and recommendations formarketing campaigns.
- Collaboratewith the pricing and contracts team to develop marketing materials, createtargeted campaigns, develop and implement effective sales strategies, clientservice plans and retention strategies.
- Trackand report on key performance indicators to measure the success of marketinginitiatives.
- Providecustomer and commercial input into BSL's marketing, communications, exhibitionsand external engagement activities to ensure they support business developmentobjectives.
- Contributeto the organisation of promotional events, such as exhibitions and trade shows.
- Support Bid / No Bid decisions and contributecustomer intelligence, win strategy, value proposition and commercialpositioning to proposal development, working with the BD & GrowthOperations Specialist and relevant business functions
- CustomerRelations & Opportunity Generation:Expansion of BSL's customer network, quality of customer engagement andgeneration of qualified business opportunities.
- AccountDevelopment: Effective development of assignedcustomers and prospects, including progression of relationships intoidentifiable opportunities.
- RevenueGeneration: Revenue generated through businessdevelopment efforts, including sales from new clients, upselling existingclients and any other revenue streams.
- Winand conversion rate (Effectiveness and Satisfaction): Improved win rate and conversion of leads into contracts. Percentage of leadsthat convert into paying customers.
- CustomerSatisfaction: Improved customer satisfaction rateincluding responsiveness and alignment with proposal quality and effectiveness.
- PipelineValue: The total value of all opportunities in the salesfunnel.
- BSL Group Events: improved management of BSL group events and outcomefor new business opportunities
Requirements
- Bachelor'sdegree in business administration, marketing, or a related field
- Demonstrableexperience in B2B business development, consultative sales or accountdevelopment, with evidence of personally identifying, developing andprogressing new business opportunities.
- Demonstrableexperience building relationships with senior customer stakeholders anddecision-makers.
- Willingnessand ability to maintain an active external presence through customer meetings,networking and industry engagement.
- Strongcommercial awareness and ability to understand customer requirements andtranslate them into commercially viable solutions.
- Excellentcommunication, presentation and negotiation skills
- Goodanalytical skills, ability to interpret data and problem-solving abilities
- Abilityto work independently and as part of a team
- Proficiencyin Microsoft Office Suite and CRM software
- Abilityto thrive in a fast-paced and target-driven environment
- Goodorganizational and time management skills
- Abilityto effectively communicate complex information to stakeholders at all levels ofthe organization.
- Knowledgeof industry best practices and current marketing trends
- Flexibilityto adapt to changing priorities and work on multiple projects simultaneously
- Deepunderstanding of market dynamics and consumer behavior.
- The specific competencies for this role are:Cross-Cultural sensitivity, Active Listening and Influence and Persuasion.