Brand Manager

Patchi; Doha; Sur place; QAR 180 000 - 300 000; Plein temps

Résumé du poste

Patchi is seeking a Brand Manager for Qatar to lead retail operations, drive sales growth, and enhance the brand’s national presence. You will oversee daily shop performance, merchandising, and customer experience while building corporate relationships with banks, hotels, embassies, and event planners.

The role demands 10–12 years in retail, preferably luxury or premium gifting, with strong P&L and inventory skills, and proven market expansion capabilities in Qatar.

Qualifications

• Bachelor’s degree or higher in business, marketing, hospitality, or related field.
• 10–12 years of experience in retail, preferably luxury or premium gifting.
• Proven track record in growing sales and managing corporate / B2B accounts.
• Experience in the Qatari market is a strong advantage.
• Strong leadership and people-management skills.
• Commercial and sales mindset with good negotiation skills.
• Solid understanding of inventory management, ordering and supply chain.
• Financial literacy: budgeting, P&L, pricing and margin analysis.

Responsabilités

• Manage day-to-day running of the shop and ensure compliance with Patchi SOPs.
• Forecast demand and place orders with Head Office / factory for chocolates, packaging, and gift items.
• Plan stock ahead of peak seasons and manage shipments/import documentation with logistics partners.
• Recruit, onboard and train shop staff on products, selling skills, and customer service standards.
• Develop and execute a yearly sales plan with campaigns, promotions and product launches.
• Monitor competitors and respond with pricing and promotional adjustments.
• Build and manage corporate client portfolio (companies, banks, hotels, embassies).
• Implement Patchi visual merchandising guidelines in shop windows, counters and displays.
• Identify opportunities for expansion and prepare the annual budget and business plan for Qatar.

Connaissances

Leadership

Budgeting

Negotiation

Sales growth

Customer experience

People management

Formation

Bachelor’s degree in business administration, Marketing, Hospitality or related field

Description du poste

The Brand Manager is accountable for the shop's sales, operations, team and customer experience, and for growing the brand's presence across the country.

Key responsibilities

• Manage the day-to-day running of the shop
• Ensure full compliance with Patchi standard operating procedures
• Manage operating expenses (rent, utilities, packaging, consumables) within the approved budget.
• Forecast demand and place orders with Head Office / the factory for chocolates, packaging, accessories and gift items.
• Plan stock ahead of peak seasons
• Follow up on shipments, customs clearance and import documentation with logistics partners.
• Recruit, onboard and train shop staff on products, selling skills, gift wrapping and customer service standards.
• Develop and execute a yearly sales plan with seasonal campaigns, promotions and product launches.
• Monitor competitors (pricing, collections, promotions) and recommend responses.
• Build and manage a portfolio of corporate clients: companies, government entities, banks, hotels, embassies and event planners.
• Implement Patchi visual merchandising guidelines in the shop windows, counters and displays.
• Follow the Qatari market, consumer trends and regulatory changes and advise Head Office.
• Identify opportunities for expansion: new shops, mall corners or partnerships.
• Prepare and manage the annual budget and business plan for Qatar.

Qualifications and skills

• Bachelor’s degree in business administration, Marketing, Hospitality or a related field.
• 10-12 years of experience in retail
• Experience in luxury retail, premium confectionery, gifting, F&B or FMCG strongly preferred.
• Proven track record in growing sales and managing corporate / B2B accounts.
• Experience in the Qatari market is a strong advantage.
• Strong leadership and people-management skills.
• Commercial and sales mindset, with good negotiation skills.
• Solid understanding of inventory management, ordering and supply chain.
• Financial literacy: budgeting, P&L, pricing and margin analysis.