Web Tracking Specialist — Remote, Flexible Hours, GA4

Zoi TechCon GmbH; Lisboa; Presencial; EUR 35 000 - 55 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Flexible hours & remote work

Free Friday lunch

Training and certifications

Childcare support

Access to AI tools

Resumo da oferta

Zoi TechCon GmbH in Lisbon is expanding its European team and seeking a skilled Web Tracking Specialist. You will lead GA4 migrations, build robust GTM-based tagging infrastructure, and define data layers to ensure accurate analytics across web properties. The role involves consent management with OneTrust CMP and potential server-side tagging using Cloud Run.

Join a team that values innovation, collaboration, and hands-on implementation across our e-commerce platforms and web applications.

Qualificações

• 3+ years hands-on experience in web tracking and tagging.
• Strong command of JavaScript, HTML, and CSS.
• Extensive experience with Google Analytics (UA & GA4) and tag management (GTM).
• Data layer concepts and implementation for accuracy and accessibility.
• Familiarity with consent management platforms (e.g., OneTrust CMP) and GDPR/CCPA.
• Excellent analytical and troubleshooting skills; strong collaboration.

Responsabilidades

• Lead GA4 migration and implementation across web properties.
• Design, build, and maintain tracking and tagging infrastructure with GTM (client-side and server-side).
• Define and implement a comprehensive data layer for key user interactions.
• Explore and implement server-side tagging using Cloud Run.
• Contribute to technical design for web tracking on e-commerce platforms and apps.
• Implement and manage consent mechanisms with OneTrust CMP.
• Manage 3rd party tags and pixels for marketing/advertising.
• Test and debug tracking implementations for data accuracy.
• Create dashboards/reports to visualize KPIs and insights.

Conhecimentos

Web tracking

JavaScript

HTML/CSS

GA4 & GTM

OneTrust CMP

Cloud Run

English proficiency

Ferramentas

Google Tag Manager

GA4

Cloud Run

Descrição da oferta de emprego

Zoi TechCon GmbH in Lisbon is expanding its European team and seeking a skilled Web Tracking Specialist. You will lead GA4 migrations, build robust GTM-based tagging infrastructure, and define data layers to ensure accurate analytics across web properties. The role involves consent management with OneTrust CMP and potential server-side tagging using Cloud Run.

Join a team that values innovation, collaboration, and hands-on implementation across our e-commerce platforms and web applications.