SEO Specialist

TN Portugal; Lisboa; Presencial; EUR 35 000 - 55 000; Tempo integral

Resumo da oferta

A Indie Campers, uma plataforma de aluguel de campervans, está em busca de um Especialista Sênior em SEO para se juntar à equipe de Marketing de Aquisição. O candidato ideal terá experiência em SEO, habilidades analíticas e será responsável por otimizar o conteúdo e implementar estratégias de SEO. Esta posição oferece a oportunidade de trabalhar em um ambiente dinâmico, focado em resultados e inovação, contribuindo para a democratização das viagens de estrada.

Qualificações

• Mínimo de 3 anos de experiência em SEO (in-house ou agência).
• Experiência com Google Search Console e Google Analytics.
• Conhecimento de ferramentas de análise e relatórios de SEO.

Responsabilidades

• Realizar pesquisa de palavras-chave e otimizar conteúdo do site.
• Gerenciar otimização de conteúdo e estratégia de link building.
• Analisar e revisar estratégias de SEO dos concorrentes.

Conhecimentos

Análise de dados

Otimização de conteúdo

Pesquisa de palavras-chave

Construção de links

Resolução de problemas

Ferramentas

Google Search Console

Google Analytics

Screaming Frog

Ahrefs

SEMRush

Descrição da oferta de emprego

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Indie Campers, the go-to campervan Marketplace, is on a mission of making road trips available to everyone. Thanks to its digital approach and customer-centric orientation, Indie Campers has developed a strong booking experience and high-quality road trips at affordable prices.

With over one million nights rented through our travel platform, we have welcomed more than 300,000 travelers from 169 countries. We offer a comprehensive and expanding array of road trip possibilities: short-term RV rentals, long-term campervan subscriptions, and the possibility of buying one of our vehicles available for sale.

Rooted in a deep technological focus, our challenges are both exciting and demanding and require top talent and motivation to be successfully pursued. We are growing our team and looking for those interested in pursuing this dream with us and joining an ever-developing journey.

THE ROLE

Following the path of expansion of Indie Campers, we are hiring a dedicated and experienced Senior SEO Specialist with a clear growth-oriented mindset.

As part of our SEO & Acquisition Marketing team, this role aligns analytical and strategic skills with a very strong performance drive. The position is based in Indie Campers’ HQ in Lisbon.

The right candidate must be able to not only identify and execute technical SEO tasks, but also to prioritize work that supports and drives a results-driven overarching strategy.

WHAT WILL YOU WORK ON?

• Perform keyword research and continually analyze results to optimize website content;
• Manage content and on-page optimization, assisting with the overall content strategy implementation and execution across multiple web domains and entities (website, blog, itineraries, POIs, experiences, accommodation, etc.);
• Operate a consistent link building strategy across the different markets;
• Analyze, review and scrape competitors’ SEO and overall marketing strategies and tactics in order to benchmark marketing activity on an ongoing basis;
• Formulate and manage the implementation of new strategies across new channels, search engines, social media platforms and tools to enhance the reach and scale of the company’s inbound marketing campaigns;
• Monitoring SEO trends, best practices and techniques to ensure cutting edge strategy, top website rankings and identification of new opportunities;
• Providing ongoing training to the SEO & Inbound Marketing team members on best practices and content optimization, and assisting with their keyword research and reporting needs;
• Track and own the organic performance across the different Indie Campers’ domains, search engines and overall channels;

Who you are:

• At least 3 years of SEO experience (in-house or agency) is mandatory
• Experience and proficiency with Google Search Console and Google Analytics;
• Knowledge of major SEO Analytics and Reporting Tools (such as Screaming Frog, Ahrefs, SEMRush, AccuRanker and/or similar ones) with demonstrated ability to learn similar software;
• Advanced computer skills and proficient in Excel/Google Sheets, being able to develop and hand robust spreadsheet-based tools;
• Experience in quantifying marketing impact and SEO performance, with demonstrated ability to create reports;
• Excellent problem solving and analytical skills with the ability to dig extensively into metrics and analytics;
• Permanent testing mindset with full attention to detail;
• EU work permit.

We’re looking for someone that is not scared to go the extra mile and is inspired by Indie Campers’ mission of democratizing road trips, enabling the freedom of movement and connecting travelers worldwide.