Digital Marketing Specialist

Vidispine; Évora; Presencial; EUR 52 000 - 72 000; Tempo integral

Resumo da oferta

Vidispine is seeking a Digital Marketing Lead in Portugal (Évora). You will own digital campaigns, craft clear messaging, and drive demand alongside Sales. This hands-on role blends strategy, execution and creativity in a tech-driven environment.

You will manage content across LinkedIn and website, optimize SEO, oversee campaigns in HubSpot, and support events to accelerate growth. Collaboration across international teams is essential.

Qualificações

• Experience in digital marketing, ideally B2B, SaaS or technology.
• Strong content creation and communication skills.
• Hands-on experience with HubSpot or similar tools.
• Experience managing LinkedIn and website content (e.g. WordPress).
• Understanding of campaigns, SEO, and digital performance metrics.
• Ability to collaborate across teams in an international environment.

Responsabilidades

• Plan and execute campaigns to drive awareness and qualified leads.
• Partner with Sales to support pipeline growth and lead generation initiatives.
• Create and publish content across LinkedIn, website, and campaigns.
• Turn complex product concepts into clear, engaging messaging.
• Develop blogs, case studies, and marketing materials.
• Manage campaigns and data in HubSpot (or similar CRM tools).
• Track performance, analyze results, and optimize campaigns.
• Maintain accurate and effective CRM data.
• Manage and grow Vidispine’s LinkedIn presence.
• Update and maintain the website using WordPress.
• Improve visibility through SEO and keyword optimization.
• Support trade shows, webinars, and industry events.

Conhecimentos

Digital marketing

Content creation

HubSpot

LinkedIn marketing

SEO

WordPress

Campaign measurement

Ferramentas

HubSpot

WordPress

Descrição da oferta de emprego

At Vidispine, we help leading media organizations unlock the full value of their content — from creation to distribution and monetization.

We are growing globally and investing in our marketing capabilities. We’re looking for a Digital Marketing Lead to drive digital campaigns, elevate our brand, and support business growth.

This is a hands‑on role for someone who enjoys combining strategy, execution, and creativity in a technology‑driven environment.

What you’ll do

Digital Marketing & Demand Generation

• Plan and execute campaigns to drive awareness and qualified leads
• Partner with Sales to support pipeline growth and lead generation initiatives

Content & Messaging

• Create and publish content across LinkedIn, website, and campaigns
• Turn complex product concepts into clear, engaging messaging
• Develop blogs, case studies, and marketing materials

Marketing Operations & Insights

• Manage campaigns and data in HubSpot (or similar CRM tools)
• Track performance, analyze results, and optimize campaigns
• Maintain accurate and effective CRM data

Digital Channels & Website

• Manage and grow Vidispine’s LinkedIn presence
• Update and maintain the website using WordPress
• Improve visibility through SEO and keyword optimization

Events & Campaign Support

• Support trade shows, webinars, and industry events
• Coordinate campaign activity aligned with key events

What you bring

• Experience in digital marketing, ideally in B2B, SaaS, or technology
• Strong content creation and communication skills
• Hands‑on experience with HubSpot or similar tools
• Experience managing LinkedIn and website content (e.g. WordPress)
• Understanding of campaigns, SEO, and digital performance metrics
• Ability to work collaboratively across teams in an international environment

Working at Vidispine

We’re a collaborative international team focused on building impactful technology for the media industry.

You’ll have the opportunity to take ownership, contribute ideas, and see the direct impact of your work in a growing organization.