Digital Marketing Optimization Specialist in Lisbon - German Speaker

FH Collective - Academy; Faro; Híbrido; EUR 24 000 - 28 000; Tempo integral

Resumo da oferta

A leading digital marketing firm in Portugal seeks a Digital Marketing Optimization Specialist to enhance campaign performance through data analysis and optimization strategies. The role requires strong digital advertising experience, especially with Google Ads and social media platforms. Benefits include a competitive salary with bonuses, health insurance, and relocation support for candidates moving from abroad.

Serviços

Annual Base Salary

Annual Premium Bonus

Health & Life Insurance

Daily Meal Allowance

Relocation Bonus

Qualificações

• Minimum 12 months experience in digital advertising.
• Strong analytical skills for data and trend analysis.
• Good understanding of KPIs related to performance.

Responsabilidades

• Develop and implement optimization solutions and strategies.
• Manage social media advertising on various platforms.
• Conduct data analysis to generate actionable insights.

Conhecimentos

Digital advertising experience

Social media advertising

Data analysis

Excel skills

German language proficiency (B2)

Descrição da oferta de emprego

Start Date: October 27, 2025
Work Model: Hybrid
Office Location: Lisbon, Anjos Office

About The Role

As a Digital Marketing Optimization Specialist, you will implement optimization solutions and strategies for high-value clients, specializing in social media advertising and Google Ads management. Your role will focus on improving campaign performance and contributing to business results through meaningful data analysis.

Key Responsibilities

• Develop and implement optimization solutions and strategies for high-value clients.
• Manage social media advertising across Google Ads and other digital advertising platforms.
• Create keyword packages and provide bid and budget recommendations.
• Build expertise in optimization techniques across Google products (GSN, YouTube, Mobile).
• Conduct data and trend analysis to generate actionable insights and report on KPIs.

Requirements

• Minimum 12 months of experience in digital advertising and optimization; experience with Google, Facebook, TikTok, or other online marketing platforms is preferred.
• Strong Excel skills and analytical thinking.
• Good understanding of KPIs and performance measurement.
• German language proficiency: minimum B2 level

Compensation & Benefits

• Annual Base Salary: 23,000
• Annual Premium Bonus: 3,240
• Daily Meal Allowance: 7.63 / working day
• Annual Transportation Bonus: 720
• Target Bonus: 5% of annual gross salary
• Health & Life Insurance: Family plan including spouse and children

Contract & Relocation Support

• Contract Type: Permanent
• Relocation Support:
• Assistance with NIF and NISS registration
• Help finding accommodation
• Relocation bonus: 2,000 for candidates moving from outside Continental Portugal, 1,000 for candidates relocating from outside the Lisbon metropolitan area