Creative Tech | Digital Analyst

Devoteam; Lisboa; Presencial; EUR 30 000 - 45 000; Tempo integral

Resumo da oferta

A leading technology company in Lisbon is seeking a Data Analyst to enhance digital performance through detailed user behavior analysis and reporting. The ideal candidate has a degree in a related field and is experienced with data analysis tools and A/B testing. Strong analytical skills and fluency in English are essential for this role, which promotes career development in a diverse environment.

Qualificações

• Understand the technical setup and tracking configuration on the website.
• Familiarity with data analysis techniques, such as data exploration, segmentation, correlation, and regression.
• Strong analytical skills, attention to detail and results orientation.

Responsabilidades

• Carry out data collection and detailed analysis of traffic and user behavior on the site.
• Monitor key performance metrics (KPIs) and identify trends.
• Propose A/B tests and evaluate the ROI of digital marketing campaigns.
• Develop customized reports and dashboards to track digital performance.

Conhecimentos

Data analysis

A/B testing

SQL

Python

Google Tag Manager

Dashboard development (Tableau)

Fluent English

Formação académica

Degree in data science, statistics, marketing or related field

Ferramentas

Data analysis tools

Descrição da oferta de emprego

Overview

At Devoteam, we believe that technology with strong human values can actively drive change for the better. Discover how Tech for People unlocks the future, creating a positive impact on the people and the world around us. We are a global leading player in Digital Transformation for leading organisations across EMEA, with a revenue of €1B. We believe in transforming technology to create value for our clients, partners and employees in a world where technology is developed for people. We are proud of the culture we have built together. We are proud of our people at the service of technology. We are proud of our diverse environment. Because we are #TechforPeople. Join our multidisciplinary team of Cloud experts, Designers, Business consultants, Security experts, Engineers, Developers and other extraordinary talents, spread across more than 20 EMEA countries. Become one of our +10.000 tech and business leaders on cloud, data and cyber security. Let’s fuse creativity with technology together and build innovative solutions that actively change things for the better.

Responsibilities

• Carry out data collection and detailed analysis of traffic and user behavior on the site: traffic, time spent on each page, conversion rates.
• Monitor key performance metrics (KPIs) and identify trends, anomalies or opportunities for improvement to increase the site's effectiveness.
• Propose A/B tests, ensure the measurement of the return on investment (ROI) of digital marketing campaigns, evaluating the user experience and analyzing the performance of keywords and SEO campaigns.
• Develop customized reports and dashboards to track digital performance and share insights with stakeholders.
• Collaborate with the commerce, data, finance and marketing teams in implementing the changes necessary to achieve the objectives.
• Carry out market research and competitor analysis to identify areas of differentiation and market opportunities.
• Provide data-driven recommendations for continuous improvements to our channels.

Qualifications

• Degree in data science, statistics, marketing or related field.
• Be able to understand the technical setup and tracking configuration on the website.
• Experience with data analysis tools.
• Familiarity with data analysis techniques, such as data exploration, segmentation,correlation and regression.
• Knowledge of A/B testing and other web experimentation techniques.
• Knowledge of SQL/Python.
• Knowledge of Google Tag Manager.
• Ability to develop dashboarding solutions (Tableau) and simple dashboards.
• Ability to communicate complex data insights in a clear and accessible way.
• Strong analytical skills, attention to detail and results orientation.
• Fluent English.
• A love of physical activity and/or sport.

Additional Information

The Devoteam Group works for equal opportunities, promoting its employees based on merit and actively fights against all forms of discrimination. We are convinced that diversity contributes to the creativity, dynamism and excellence of our organization. All of our vacancies are open to people with disabilities.