Category Strategy Lead: Key Accounts & Shelf Growth

Lindt & Sprüngli España y Portugal; Lisboa; Presencial; EUR 42 000 - 64 000; Tempo integral

Resumo da oferta

Lindt & Sprüngli España y Portugal is seeking a Customer Category Specialist to act as a strategic consultant to Key Account Managers and retail partners. You will use data to optimize the 4Ps and ensure premium Lindt portfolio meets each shopper profile.

Responsibilities include integrating market and retailer data, building category plans, leading shelf-level category management, and supporting distribution growth with data-driven planograms and promotions.

Qualificações

• 3 years of experience in Category Management or Shopper Insights in CPG.
• Experience with major retailers and their KPIs/data platforms.
• Proven ability to influence retail buyers with data-driven category stories.

Responsabilidades

• Integrate insights from NielsenIQ/Circana/Kantar with retailer data to identify growth levers.
• Develop category growth plans for top retailers based on shopper data.
• Lead JBP support with analytical pillars for meetings.

Conhecimentos

Analytical mindset

Stakeholder management

Retail category storytelling

Ferramentas

Excel

PowerPoint

Power BI

Planogramming software

Descrição da oferta de emprego

Lindt & Sprüngli España y Portugal is seeking a Customer Category Specialist to act as a strategic consultant to Key Account Managers and retail partners. You will use data to optimize the 4Ps and ensure premium Lindt portfolio meets each shopper profile.

Responsibilities include integrating market and retailer data, building category plans, leading shelf-level category management, and supporting distribution growth with data-driven planograms and promotions.