Cardiovascular Brand & Launch Architect

Merck Sharp & Dohme Corp; Viseu; On-site; EUR 55,000 - 75,000; Full time

Job summary

Merck Sharp & Dohme Corp in Lisbon seeks a Brand & Customer Manager (BCM) to lead the launch of our cardiovascular medicine. The role shapes the local brand strategy, translates customer insights into actionable launch plans, and collaborates with cross-functional teams.

The ideal candidate combines pharma marketing experience with strong content development, field engagement with healthcare professionals, and a data-driven approach to track results and maximise impact.

Qualifications

• Brand management experience in pharma marketing.
• Ability to translate customer insights into launch plans.
• Strong cross-functional collaboration with other teams.
• Content development across channels and healthcare professional engagement.

Responsibilities

• Lead launch of cardiovascular medicine in the local market.
• Shape the local brand strategy and messaging.
• Translate customer insights into actionable launch plans.
• Collaborate with cross-functional teams to drive results.

Skills

Brand management

Pharma marketing

Cross-functional collaboration

Content development

Job description

Merck Sharp & Dohme Corp in Lisbon seeks a Brand & Customer Manager (BCM) to lead the launch of our cardiovascular medicine. The role shapes the local brand strategy, translates customer insights into actionable launch plans, and collaborates with cross-functional teams.

The ideal candidate combines pharma marketing experience with strong content development, field engagement with healthcare professionals, and a data-driven approach to track results and maximise impact.