AI Project Manager, Marketing Analytics (m/f/d)

SIXT; Lisboa; Híbrido; EUR 90 000 - 140 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Lisbon hubs

Hybrid work model

AI tooling access

Private health insurance

28 vacation days

Meal allowance

Resumo da oferta

SIXT Lisbon is seeking an AI Project Manager for Marketing Analytics to architect data pipelines, automate bidding insights, and run AI-driven optimizations. You will build production Python pipelines using Google Ads API and SA360, collaborate with Data Science, and drive automated spend efficiency across SEA campaigns.

You will act as a founding member, shaping how millions of euros are allocated, mentor teammates, and translate complex analytics into clear recommendations for technical and

Qualificações

• Built production code and data pipelines independently.
• Fluency in SQL or Python is a big plus.
• Experience with AI tooling and RAG pipelines is ideal.

Responsabilidades

• Build Python pipelines using Google Ads API and SA360 to automate data ingestion, bid adjustments, and campaign monitoring.
• Embed algorithmic bidding models with Data Science colleagues and craft incrementality experiments.
• Design agentic AI-assisted workflows to surface inefficiencies and generate optimization recommendations.
• Develop and maintain real-time spend monitoring pipelines in BigQuery/Redshift/Snowflake.
• Bridge SEA, Data Science, Pricing, and Platform Engineering with data-driven decisions.

Conhecimentos

Python

SQL

Data analytics

AI tooling

Ferramentas

Google Ads API

SA360

Claude

BigQuery

Redshift

Snowflake

Descrição da oferta de emprego

AI Project Manager, Marketing Analytics (m/f/d)

• Full-time
• Legal Entity: Sixt Research Development Services, Lda.

At SIXT, SEA is one of our biggest growth levers - and right now it runs too manually. We are changing that.

From day one you will have access to the Google Ads API, SA360, Claude, Snowflake, and full AI tooling. No waiting for access. No bureaucracy. Just a real problem, real data, and the freedom to build.

You will sit at the intersection of bidding strategy, causal experimentation, and AI-driven automation - building the intelligence layer that makes SEA optimization repeatable and scalable. This is not a reporting role. This is not a dashboard role. This is a founding member position where you will shape how millions of euros are allocated across one of SIXT's most critical growth channels.

If you have built agentic analytics systems, RAG pipelines, or AI-driven optimization tools - we want to talk.

Join Team Orange and help shape the future of performance marketing at SIXT.

YOUR ROLE AT SIXT

You build Python pipelines using the Google Ads API and SA360 to automate data ingestion, bid adjustments, and campaign health monitoring

You understandelasticity curves, marginal ROI, and optimal bidding thresholds -partnering with Data Science to embed algorithmic bidding models into daily operations

You design and run structured incrementality experiments on bidding strategies, pricing interactions, and keyword intent tiers -instrumenting them via the Google Ads API for automated allocation and real-time result capture

You build agentic layers and AI-assisted workflows using Claude or similar tools to surface inefficiencies, generate optimization recommendations, and enable self-serve insights across the SEA team

You develop and maintain data warehouse pipelines in BigQuery, Redshift, or Snowflake that power real-time spend efficiency and incremental contribution monitoring

You act as the analytical bridge between SEA, Data Science, Pricing, and Platform Engineering, championing data-backed, model-driven decision making while mentoring team members on hypothesis-driven work and practical AI tooling

YOUR SKILLS MATTER

Builder firstYou have shipped production code independently. You do not wait for a data engineer to build the pipeline -you build it yourself. You use Claude Code, Cursor, or GitHub Copilot daily and can point to something you built with them

Analytical foundation You understand digital auction mechanics, Smart Bidding, value-based bidding, LTV/CAC thinking, incrementality testing, and attribution modeling. Fluency in SQL or Python are a big plus

AI native You do not use AI as a productivity tool -you build with it. RAG pipelines, agentic layers, LLM-assisted analytics. You have done this before and you can show us

Founding member mindsetYou look for the next problem before being asked. You are comfortable with ambiguity. You thrive in fast-paced environments where you have to build before the playbook exists

Communication You translate complex technical work into clear, actionable recommendations for both technical and non-technical stakeholders. You can explain an agentic bidding layer to a marketing director without losing them

WHAT WE OFFER

• THE SIXT Lisbon ExperienceTwo of Lisbon's most exciting hubs -Factory Lisboa in Beato and ARTs Lisboa in Parque dasNações -arewhereyou'llfind your new home base. Expect a fast-paced, international atmosphere where ideas flow freely, people genuinely look out for each other, and no two days feel quite the same
• Community & International EnvironmentJoin a truly global workplace with colleagues from many nationalities. Regular team events, community activities, and inspiring talks with internal and external speakers make our Lisbon hubs more than just an office
• Flexibility & Modern Work SetupBenefit from a hybrid working model with two office days per week and flexible working hours. Our modern offices are designed for collaboration while allowing you the flexibility to work in the way that suits you best
• AI at your fingertipsFrom day one,you'llhave access to Claude by Anthropic andSIXTgpt, SIXT's own AI platform, to supercharge your work. We invest in every team member's AI journey: encouraging experimentation, building knowledge, and making sureyou'reahead of the curve
• Time Off & WellbeingEnjoy 28 vacation days per year, anadditionalday off on your birthday, one volunteer day annually, and private health insurance that also covers your spouse and children free of charge
• Everyday BenefitsReceive a yearlyCoverflexallowance and a daily meal allowance to make life a little easier every day
• Employee PerksGet exclusive rates on all SIXT services, withspecial discountsextended to your family and friends. Because greatperksare even better when you can share them

About us:

We are a globally leading mobility service provider with a revenue of €4.00 billion and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, ride, and chauffeur services), and SIXT+ (car subscription), giving our customers access to our fleet of 350,000 vehicles, the services of 4,000 cooperation partners, and around 5 million drivers worldwide. Together with our franchise partners, we are present in more than 110 countries at 2,000 rental stations. At SIXT, top-tier customer experience and outstanding customer service are our highest priorities. We believe in true entrepreneurship and long-term stability and align our corporate strategy with foresight.