Strategic Channel Sales Leader — Hypermarkets & FMCG Growth

Beiersdorf Group; Warszawa; On-site; PLN 180,000 - 240,000; Full time

Job summary

Beiersdorf Group in Warsaw is seeking a Channel Sales Manager (Hipermarkets/Supermarkets) to create and implement channel strategies aligned with brand goals and shopper insights. You will drive annual channel plans, manage budgets, and lead the team to meet sales and profit targets while ensuring POS excellence.

Advanced English and Polish required. Responsibilities include channel management, pricing strategy, and promotion execution, plus cross-functional collaboration to optimize performance

Qualifications

• University degree in business area.
• Deep knowledge of FMCG; strong commercial awareness and solid negotiation skills.
• Experience in Hypermarkets/Supermarkets channel is an advantage.
• Proven track record of delivering results.
• Leadership experience preferred.
• Advanced business English and Polish.
• Ability to manage complexity with a solution-based approach.
• Excellent interpersonal, cross-functional communication and teamwork skills.

Responsibilities

• Creating and implementing sales strategy for the Hypermarkets/Supermarkets channel.
• Developing and sustaining healthy relationships with accounts and key customers.
• Account planning development and delivering sales and profit targets; MSO accuracy.
• Negotiating channel terms and supporting Joint Business Plans or Annual Promo Plans.
• Translating trade conditions into pay-for-performance structures and managing budget transparently.
• Recommending pricing and trade terms strategies and achieving price competitiveness.
• Executing assortment and promotion strategies and verifying promo plans against brand priorities.
• Leading recruitment, onboarding, and development of the channel sales team.

Skills

FMCG knowledge

Negotiation skills

Business English

Polish language

Education

University degree in business

Job description

Beiersdorf Group in Warsaw is seeking a Channel Sales Manager (Hipermarkets/Supermarkets) to create and implement channel strategies aligned with brand goals and shopper insights. You will drive annual channel plans, manage budgets, and lead the team to meet sales and profit targets while ensuring POS excellence.

Advanced English and Polish required. Responsibilities include channel management, pricing strategy, and promotion execution, plus cross-functional collaboration to optimize performance