Social Media & Paid Social Specialist

ASBIS; Poland; On-site; PLN 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary package

International career opportunities

Training & certification programs

Team events & gifts

Product discounts

Job summary

ASBIS, a leading global distributor and solutions provider, seeks a Social Media & Paid Social Specialist to manage and optimize social media activities and paid campaigns across consumer tech and gaming brands. You will work with marketing, content and design teams to drive brand growth and product launches on Meta and TikTok, delivering measurable results and insights.

The role requires hands-on experience with Meta Ads Manager and TikTok Ads Manager, plus strong analytics and reporting skills

Qualifications

• Hands-on experience with Meta Ads Manager and TikTok Ads Manager.
• Experience managing paid social campaigns and social media activities.
• Experience with consumer brands, retail or e-commerce is a plus.
• Knowledge of audience targeting, retargeting and conversion tracking.
• Experience with GA4, Meta Pixel and UTM tracking.
• Strong analytical and organizational skills.

Responsibilities

• Manage and schedule content across Meta platforms and TikTok.
• Launch and optimize paid social campaigns in Meta Ads Manager and TikTok Ads Manager.
• Manage audiences, budgets and campaign performance.
• Run A/B testing and optimize creatives, targeting and campaigns.
• Monitor key metrics (CTR, CPC, CPA, ROAS) and prepare performance reports.
• Collaborate with internal teams on campaigns and launches.

Skills

Meta Ads Manager

TikTok Ads Manager

Paid social campaigns

Audience targeting

Conversion tracking

GA4 & Meta Pixel

Data analysis & reporting

Tools

GA4

Meta Pixel

Looker Studio

Power BI

Job description

With over 2700 employees in 34+ subsidiaries across the EMEA region, ASBIS is a pre-eminent global value add distributor, OEM, and solutions provider. We are distinguished by our in-depth industry insight and 36+ years of experience as a reliable global partner for clients and suppliers.

We are proud of being one of the certified companies by Great Place to Work®, the global authority on workplace culture, as we believe that our true asset is people.

ASBIS invests a lot to create a workplace where every employee has consistently positive experience, professional growth, and appropriate support to unlock their potential and build a future with the Company.

Whatever your area of expertise and specialization, you will find a range of career opportunities at ASBIS.

About the position:

We are looking for a Social Media & Paid Social Specialist to manage and optimize social media activities and paid advertising campaigns across multiple consumer technology and gaming brands.

The role combines content publishing, social media operations and paid social campaign management across Meta and TikTok platforms, working closely with marketing, content and design teams to support brand growth and product launches.

Key Responsibilities:

• Manage and schedule content across Meta platforms and TikTok
• Launch and optimize paid social campaigns in Meta Ads Manager and TikTok Ads Manager
• Manage audiences, budgets and campaign performance
• Run A/B testing and optimize creatives, targeting and campaigns
• Monitor key metrics (CTR, CPC, CPA, ROAS) and prepare performance reports
• Collaborate with internal teams on campaigns and launches

Required experience and skills:

• Hands-on experience with Meta Ads Manager and TikTok Ads Manager
• Experience managing paid social campaigns and social media activities
• Experience with consumer brands, retail or e-commerce is a plus
• Knowledge of audience targeting, retargeting and conversion tracking
• Experience with GA4, Meta Pixel and UTM tracking
• Strong analytical and organizational skills

Nice to have

• Experience with gaming or consumer electronics.
• Knowledge of TikTok Shop.
• Exposure to influencer marketing.
• Reporting skills in Looker Studio or Power BI.

We offer:

• Opportunity to work for a financially strong, fast-growing multinational company
• Constant interaction with global teams of professionals
• International career opportunities
• Access to continuous professional development: training, certification programs, events, and team buildings
• Competitive salary package and motivation scheme
• Life events’ gifts, corporate presents and awards, years of service bonuses
• Special prices for the Company products

We are on a mission to bring technology to everyone and are looking for new colleagues. Are you the one?

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