GOC | Senior Paid Social Media Specialist

WPP Media Limited; Warszawa; Hybrid; PLN 110,000 - 170,000; Full time

Benefits offered by this job

Hybrid work model

Private medical care

English language learning funding

Job summary

WPP Media is seeking a Senior Paid Social Media Specialist to lead campaign planning and execution across Meta, TikTok, Snapchat, and Pinterest from Poland. You will collaborate with regional teams and ensure data accuracy in reporting tools while maintaining campaign compliance.

The role is hybrid, requiring in-office presence two days per week in Poland, with opportunities for professional growth within a global agency network.

Qualifications

• Fluency in English.
• 3+ years experience planning and managing Meta Ads campaigns.
• Strong analytics and affinity for numbers.
• Ability to analyze raw data and develop actionable recommendations.
• Adaptability to changing goals and priorities.
• Proficiency in Excel and Google Sheets.
• Eagerness to work directly from Poland.

Responsibilities

• Support campaign launches and set up on Meta, TikTok, Snapchat & Pinterest.
• Monitor and ensure campaign compliance with WPP Media guidelines.
• Produce daily campaign reports with pacing, data inputting, and commentary for regional teams.
• Ensure data accuracy for reporting tools and internal software.
• Organize daily tasks and oversee junior team members, providing guidance.

Skills

English fluency

Meta Ads campaigns

Analytics

Data interpretation

Excel

Google Sheets

Poland-based

Adaptability

Tools

Meta Ads Manager

Job description

GOC | Senior Paid Social Media Specialist

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

As part of theGlobal Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Paid Social Media Specialist, who will:

• Effectively interact and communicate strongly with regional teams (Europe, U.S.)
• Support campaign launches and set up on platforms like Meta, TikTok, Snapchat & Pinterest
• Ensure campaign compliance with WPP Media’s guidelines
• Monitor and report on campaign checks across channels/platforms
• Ensure data accuracy for campaign reporting tools and WPP Media’s software
• Produce daily campaign reports, including pacing, data inputting, and commentary for regional Media Activation teams
• Organize daily tasks and oversee the work of junior team members, including supporting colleagues with less experience by reviewing their work and providing guidance

Skills and Experience

If this opportunity looks right for you, we are looking for candidates who have:

• Fluency in English
• 3+ years experience in planning and managing Meta Ads campaigns (experience with other platforms is a bonus)
• Strong analytics skills and affinity for numbers
• Ability to analyze raw data and develop actionable recommendations
• Adaptability and flexibility to meet changing goals and priorities
• Proficiency in Microsoft Excel and Google Sheets
• Eagerness to work directly from Poland

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access tointernal learning platforms, certifications, and training sessions,life insurance, medical care & sports card in Medicover, funding for English language learning, employee mental health awareness day, and more.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We are committed to offering equal opportunities to all employees, which is why we only establish collaborations basedemployment contracts.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teamsin the office two days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

#LI-GOC

The gross salary for this position at the time of this posting is indicated below. This range reflects our broader group’s compensation framework across diverse agencies and disciplines. For this specific role, our offer will be determined within this range based on our internal benchmark, reflecting the specific market conditions for our discipline. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications.

In addition to the salary range provided, we offer a comprehensive benefits package designed to support our employees' well‑being and professional growth. While specific details may vary by agency, typical benefits often include: private medical care, professional development opportunities, training programmes and flexible working arrangements (where applicable). Some agencies may offer additional benefits.

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