Senior PPC Strategist — Global Growth & AI-Driven Ads

Creatio

Poland

Hybrid

PLN 180,000 - 240,000

Full time

14 days+

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Job summary

Creatio is seeking a Senior PPC Specialist to drive lead generation and brand awareness through paid campaigns globally. You will develop and execute a data-driven growth marketing strategy, optimize campaigns across major channels, and leverage AI-driven insights to improve ROI.

The role sits within the Digital Marketing team and reports to the Digital Strategist. The ideal candidate thrives in a fast-paced environment, collaborates with cross-functional teams, and brings innovative ideas to

Qualifications

Proven experience managing LinkedIn, Google Ads, and other paid media campaigns.
Experience with A/B testing and Google Ads experiments.
Strong proficiency in Google Analytics (GA4).
Experience in B2B or software industry is preferred.
Ability to launch campaigns from scratch, including pixel implementation.

Responsibilities

Create, manage, and optimize digital advertising campaigns across Facebook, LinkedIn, Google, and more.
Plan and schedule campaigns across channels and regions, collaborating with internal teams.
Create KPI reports and analyze performance to maximize ROI.
Identify new paid advertising strategies and leverage AI-driven insights.
Launch and optimize campaigns on ChatGPT and other LLM platforms.