Senior Google Ads Media Buyer - Demand Gen & Display, Remote

Ad-Lab; Polska; Remote; PLN 276,000 - 473,000; Full time

Job summary

Clickbait Agency is seeking an experienced Google Ads Media Buyer to lead Demand Gen and Display campaigns for ecommerce brands. This fully remote role requires hands-on management of cold traffic, multiple angles, and landing pages to sustain profitable growth.

You will collaborate with creative strategists, analyze performance, and scale funnels while maintaining efficiency. Ideal candidates have 3+ years in Google Ads, experience with 6-figure monthly spend, and a data-driven mindset.

Qualifications

• 3+ years of hands-on Google Ads media buying experience.
• Extensive experience running Demand Gen and Display campaigns with static creative.
• Proven experience driving cold traffic to direct-response funnels (advertorials, listicles, comparison / pre-sell pages).
• Proven experience managing $100,000+ USD per month on a single ecommerce account
• Strong understanding of attribution, conversion tracking, and performance analysis.
• Experience working with international campaigns.
• Comfortable using AI tools to improve workflow efficiency.

Responsibilities

• Build, manage, and scale Google Demand Gen and Display campaigns for ecommerce brands
• Drive cold traffic profitably while maintaining target CPA, ROAS, or MER
• Run multiple creative angles into matching advertorials, listicles, and comparison pages, maintaining tight ad-to-page congruency
• Develop and execute static ad testing plans in close collaboration with creative strategists
• Scale winning angle-to-funnel combinations while protecting efficiency
• Analyze campaign and funnel performance and identify opportunities for growth
• Launch and manage A/B tests across angles, audiences, static creatives, bidding strategies, and landing pages
• Monitor account health, pacing, and budget allocation
• Build reports and communicate insights to internal team members
• Identify performance bottlenecks across the full ad-and-funnel journey and develop solutions
• Stay current with Google Ads platform updates, automation features, and best practices
• Contribute to improving internal media buying systems and processes

Skills

Google Ads expertise

Demand Gen

Display advertising

Data analysis

A/B testing

Remote work

Strong communication

Campaign scaling

Tools

Triple Whale

Northbeam

Hyros

Google Analytics

Bid management tools

Job description

Clickbait Agency is seeking an experienced Google Ads Media Buyer to lead Demand Gen and Display campaigns for ecommerce brands. This fully remote role requires hands-on management of cold traffic, multiple angles, and landing pages to sustain profitable growth.

You will collaborate with creative strategists, analyze performance, and scale funnels while maintaining efficiency. Ideal candidates have 3+ years in Google Ads, experience with 6-figure monthly spend, and a data-driven mindset.