Senior Data Analyst: AI-Driven E-commerce Insights

Allegro; Warszawa; Hybrid; PLN 150,000 - 210,000; Full time

Benefits offered by this job

Hybrid work model

Office in Warsaw

Flexible working hours

Learning budget & internal trainings

Training platform access

Volunteer day

Job summary

Allegro is seeking a Senior Data Analyst in the Funnel Efficiency & Conversion Rate Optimization team. You will drive data-based decisions across our e-commerce operations, building analytical processes from raw events to strategic insights and serving as a key analytics owner for performance marketing teams.

You will work with Looker/BI tooling, automate reporting, and improve conversion analytics across Allegro markets while exploring AI-enabled analytics.

Qualifications

• Strong experience in Data Analytics within E-commerce and/or Digital Marketing.
• Proficient in SQL and experienced with BigQuery in Google Cloud Platform.
• Hands-on experience with Apache Airflow for data workflows.
• Fluent English skills (B2) with ability to present insights to senior leadership.
• Familiar with BI tools such as Looker or Tableau; Looker migration is a plus.
• Basic understanding of marketing attribution concepts.
• Willing to leverage AI tools (Gemini, Copilot, ChatGPT) to boost efficiency.

Responsibilities

• Traffic and Conversion Analysis: analyze visits, conversion rate and transactions by external sources across 4 markets.
• Strategic partnering with performance marketing and growth teams, translating data into actionable recommendations.
• Develop and refine marketing attribution frameworks and evaluate campaign performance for budget allocation.
• Lead BI and self-service analytics initiatives, building and modernizing reporting (Looker) for interactive visuals.
• Monitor data quality and anomalies to ensure reliable reporting.
• Deliver ad-hoc analyses and insights for cross-functional strategic initiatives.
• Create and optimize automated reporting cycles and data workflows.

Job description

Allegro is seeking a Senior Data Analyst in the Funnel Efficiency & Conversion Rate Optimization team. You will drive data-based decisions across our e-commerce operations, building analytical processes from raw events to strategic insights and serving as a key analytics owner for performance marketing teams.

You will work with Looker/BI tooling, automate reporting, and improve conversion analytics across Allegro markets while exploring AI-enabled analytics.