Senior CRO & Growth Strategist — Remote

CapsLock; Warszawa; Remote; PLN 180,000 - 240,000; Full time

Benefits offered by this job

Remote work

Paid time off

Ongoing learning

Home office setup

Physical well-being benefits

Unlimited sick days

Medical coverage

Job summary

CapsLock is a dynamic marketing company providing IT-enabled solutions for large North American partners. We are seeking a Senior Marketing Strategist to design growth-focused funnels, run CRO experiments, and guide cross-functional teams toward measurable outcomes.

You will lead market and competitor research, develop landing page concepts, and manage A/B testing roadmaps across multiple clients, translating data into actionable optimization plans.

Qualifications

• 5+ years of experience in Performance Marketing, CRO, Digital Marketing, or Growth Marketing.
• Strong understanding of customer acquisition funnels and landing page optimization.
• Experience planning and evaluating A/B tests.
• Ability to interpret marketing data and make data-driven decisions.
• Strong analytical thinking and problem-solving skills.
• Experience collaborating with cross-functional teams.
• Excellent project management and organizational skills.
• Exceptional communication skills.
• Proficient English language skills.
• Experience with AI tools for marketing research and automation.

Responsibilities

• Conduct market, audience, and competitor research for new and existing clients.
• Develop new landing page concepts and marketing funnels.
• Generate, prioritize, and document CRO hypotheses.
• Plan and manage A/B testing roadmaps across multiple clients.
• Analyze landing page performance and identify optimization opportunities.
• Collaborate with Copywriters, Designers, Video Producers, IT, and Media Buyers throughout the production process.
• Review campaign performance and translate data into actionable insights.
• Identify winning strategies and scale them across similar clients and industries.
• Maintain and expand the CRO knowledge base and testing library.
• Research new marketing trends, technologies, and customer acquisition strategies.
• Ensure projects are delivered on time and meet quality standards.
• Present recommendations and optimization plans to internal stakeholders.

Skills

Performance Marketing

CRO

Digital Marketing

Growth Marketing

Landing Page Optimization

A/B Testing

Data-driven decisions

English proficiency

AI tools

Tools

Tableau

GA4

Hotjar

Job description

CapsLock is a dynamic marketing company providing IT-enabled solutions for large North American partners. We are seeking a Senior Marketing Strategist to design growth-focused funnels, run CRO experiments, and guide cross-functional teams toward measurable outcomes.

You will lead market and competitor research, develop landing page concepts, and manage A/B testing roadmaps across multiple clients, translating data into actionable optimization plans.