Senior ABM & Engagement Marketing Manager (Remote Poland)

rtbhouse; Polska; Remote; PLN 180,000 - 260,000; Full time

Job summary

RTB House, a leader in Deep Learning-powered AdTech, is seeking a Strategic Engagement Marketing Manager for the US team. This role leads revenue-driving, go-to-market efforts with top strategic accounts, translating complex tech into clear, compelling storytelling to drive adoption.

You will partner with US Sales and Account Management to build tailored experiences, support specific deals, and accelerate pipeline and revenue aligned with global strategy.

Qualifications

• 5-7 years of experience in Field Marketing, Content Marketing, ABM and/or Sales Enablement within adtech, martech, or enterprise SaaS.
• Proven experience driving engagement with strategic, high-value accounts through personalized, multi-channel marketing programs.
• Hands-on experience building personalized digital content experiences; experience with Foleon or similar interactive content platforms is strongly preferred.
• Experience supporting sales teams on specific deals, with the ability to quickly turn account insights into tailored messaging and assets.
• Demonstrates a creative, ideas-driven approach to designing memorable, high-impact engagement tactics.

Responsibilities

• Own the strategy and execution of multi-channel marketing programs targeting top strategic accounts, accelerating US pipeline generation and expansion revenue.
• Build personalized, 1:1 and 1: few (industry-specific) landing pages and interactive content experiences in Foleon, tailored to the priorities, stakeholders, and buying context of individual target accounts.
• Provide deal-specific content to Sales and Account Management, including custom content, tailored messaging, and assets to help advance opportunities.
• Lead creative strategy and ideation for high-touch account engagement tactics, from personalized outreach and direct mail to curated experiences and executive-level touchpoints.
• Lead the creation and deployment of US Sales enablement materials to support adoption and revenue growth across RTB House's products and solutions in the US.
• Design and implement scalable, systemized sales playbooks for the US customer-facing organization to capitalize on incremental revenue during high-volume spikes.
• Help assemble seasonal marketing campaigns, partnering with Sales, Account Management, and Regional Marketing to capitalize on high-volume periods.
• Manage Reachdesk, direct mail automation platform creating campaigns from concept through delivery, including scalable campaigns and 1:1 gifts for key accounts.
• Use AI tools to accelerate research, personalization, content development, and campaign workflows.

Skills

Field Marketing

Content Marketing

ABM

Sales Enablement

Account Engagement

Storytelling

AI Tools

Tools

Foleon

Reachdesk

Job description

RTB House, a leader in Deep Learning-powered AdTech, is seeking a Strategic Engagement Marketing Manager for the US team. This role leads revenue-driving, go-to-market efforts with top strategic accounts, translating complex tech into clear, compelling storytelling to drive adoption.

You will partner with US Sales and Account Management to build tailored experiences, support specific deals, and accelerate pipeline and revenue aligned with global strategy.