Strategic Engagement Marketing Manager

RTB House; Polska; Sur place; PLN 469 000 - 625 000; Plein temps

Résumé du poste

RTB House is seeking a Strategic Engagement Marketing Manager for the US team to lead revenue-driving and go-to-market efforts across RTB House's products and solutions. You will partner with US Sales to build tailored, high-touch experiences, support specific deals, and drive pipeline and incremental revenue aligned with global strategy.

You will translate complex technical concepts into clear, compelling stories that resonate with customers and drive adoption, leveraging AI tools for research,

Qualifications

• 5–7 years of experience in Field Marketing, Content Marketing, ABM and/or Sales Enablement within adtech, martech, or enterprise SaaS.
• Proven experience engaging strategic, high-value accounts through personalized, multi-channel programs.
• Hands-on experience building personalized digital content experiences; experience with Foleon or similar platforms.

Responsabilités

• Own the strategy and execution of multi-channel marketing programs targeting top strategic accounts to accelerate US pipeline and expansion revenue.
• Build personalized, 1:1 and 1:few content and interactive experiences in Foleon for target accounts.
• Provide deal-specific support to Sales and Account Management with tailored messaging and assets to close opportunities.
• Lead creative strategy and ideation for high-touch account engagement tactics, including personalized outreach and direct mail.

Connaissances

Field Marketing

Content Marketing

ABM

Sales Enablement

Multi-channel marketing

Foleon

Outils

Foleon

Description du poste

RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary Deep Learning AI algorithms to help brands grow. The company is the market leader in driving performance using Deep Learning across the entire purchase funnel.

Founded in 2012 and now operating in 90+ markets, RTB House has always been private-by-design. It embraces first-party advertising and a relentless approach to innovation. RTB House offers end-to-end Deep Learning-powered AdTech products and solutions to maximize conversion, drive new customer acquisition, create engagement, and fuel long-term demand for a global base of clients.

In 2026, RTB House launched rtb.com, a self-service platform specifically designed to allow small and medium-sized businesses and agencies to deploy auto-built creatives and maximize performance on any budget.

Why RTB House?

If you are looking for a place where you can directly drive revenue and shape go-to-market strategies by creating high-touch, personalized experiences for top enterprise accounts while translating complex tech into compelling stories, then RTB House might be the right fit for you.

About the role:

As the Strategic Engagement Marketing Manager for the US team, you will lead revenue driving and go-to-market efforts across RTB House's products and solutions, with a sharp focus on engaging our most strategic, high-value accounts. You will partner closely with US Sales and Account Management to build tailored, high-touch experiences, support specific deals, and drive pipeline and incremental revenue in alignment with global strategy. You will play a key role in translating complex or technical concepts into clear, compelling stories that resonate with customers and drive adoption.

You Will:

Top Account Engagement

• Own the strategy and execution of multi-channel marketing programs targeting top strategic accounts, accelerating US pipeline generation and expansion revenue.
• Build personalized, 1:1 and 1: few (industry-specific) landing pages and interactive content experiences in Foleon, tailored to the priorities, stakeholders, and buying context of individual target accounts.
• Provide deal-specific support to Sales and Account Management, including custom content, tailored messaging, and pursuit-specific assets that help those in those departments to create, advance and close opportunities.
• Lead creative strategy and ideation for high-touch account engagement tactics, from personalized outreach and direct mail to curated experiences and executive-level touchpoints.

Go-to-Market & Sales Enablement

• Lead the creation and deployment of US Sales enablement materials (e.g., decks and one-sheets) to support adoption and revenue growth across RTB House's products and solutions in the US.
• Design and implement scalable, systemized sales playbooks for the US customer-facing organization to capitalize on incremental revenue during high-volume seasonal spikes.

Campaigns

• Help assemble seasonal marketing campaigns that drive incremental revenue, partnering with Sales, Account Management, and Regional Marketing to capitalize on high-volume periods.
• Manage Reachdesk, direct mail automation platform creating campaigns from concept through delivery, including scalable campaigns, 1:1 gifts for key accounts and stakeholders.

AI

• Use AI tools to accelerate research, personalization, content development, and campaign workflows, and help evolve how the team applies AI to scale high-quality, account-specific work.

Desired Experience:

• 5-7 years of experience in Field Marketing, Content Marketing, ABM and/or Sales Enablement within adtech, martech, or enterprise SaaS.
• Proven experience driving engagement with strategic, high-value accounts through personalized, multi-channel marketing programs.
• Hands-on experience building personalized digital content experiences; experience with Foleon or similar interactive content platforms is strongly preferred.
• Experience supporting sales teams on specific deals, with the ability to quickly turn account insights into tailored messaging and assets.
• Demonstrates a creative, ideas-driven approach to designing memorable, high-impact engagement tactics.
• Demonstrated proficiency with AI tools (e.g., generative AI for research, copywriting, personalization, and workflow automation), with a point of view on using them responsibly and effectively in marketing.
• Exceptional storytelling skills with the ability to translate complex technology into simple, value-driven messaging.
• Outstanding project management and cooperation skills with the ability to manage multiple projects and stakeholders under tight deadlines.
• Expert verbal and written communication skills.
• Fluency in English, a plus if you are fluent in Polish as well.

We Offer:

• Unique opportunity to join a creative, fast-growing company in online advertising.
• A chance to collaborate in a truly international environment with the best people.
• Becoming part of an award-winning organisation, with outstanding growth numbers.
• Opportunity to work on a great product based on the newest AI Technology (Deep Learning).
• A rewarding career in a friendly and inspiring atmosphere with no corporate habits.
• Opportunity to contribute to ambitious projects in the growing, international organisation.
• Internal programs to develop your professional skills further.
• Stable, long-term cooperation based on a B2B contract or contract of mandate.