RETAIL SALES AGENT - POLAND

Master Martini Polska; Kraków; On-site; PLN 130,000 - 190,000; Full time

Job summary

Unigrà, a leading international producer of premium ingredients, is seeking a Retail Sales Agent for Poland to grow OraSì in the Polish retail market. You will build relationships with retail buyers, secure listings, and drive category growth across Modern Trade and Traditional Trade channels.

You will work closely with the Poland Cluster Manager and the Retail Export Team from Italy to strengthen OraSì's presence and accelerate business results in Poland, traveling extensively to key accounts

Qualifications

• Degree in Business, Economics, Marketing or related field (or equivalent commercial experience).
• 8–10 years of food industry experience with brands in Polish retail.
• Established network with buyers from leading Polish retail chains.
• Fluent Polish and professional English.

Responsibilities

• Develop OraSì's retail distribution in Poland across Modern Trade and Traditional Trade.
• Build and maintain strong partnerships with buyers and decision-makers to secure listings.
• Lead negotiations on assortments, promotions, and trade marketing.
• Monitor sales performance, pricing, forecasts, stock, and market trends; provide insights.
• Coordinate launches and in-store execution with Poland Sales Team and HQ in Italy.

Skills

Key account management

Retail negotiations

Category development

Forecasting

Trade marketing

Commercial execution

Education

Degree in Business/Economics/Marketing

Job description

Unigrà is an international company and a leading manufacturer of high-quality raw materials, semi-finished products, and finished goods for the food industry, serving industrial customers, artisans, retail, and the Ho.Re.Ca. sector.

We represent a successful business model built on product innovation and the vertical integration of our supply chain. Our organisation employs more than 1,800 people, operates five production facilities (three in Italy, one in Brazil, and one in Malaysia), and manages over 30 international subsidiaries, supported by an extensive distribution network that enables us to serve customers in over 100 countries worldwide.

Our competitive advantage stems from continuous innovation, the careful selection of premium-quality raw materials, and ongoing investment in cutting-edge technologies, with sustainability embedded as a key driver of our growth strategy.

Innovation, Transparency and Passion are the core values that inspire and guide us every day.

We are now looking for an experienced and entrepreneurial Retail Sales Agent – Poland to support the development of OraSì, our plant-based brand, across the Polish retail market.

If you are passionate about building strategic relationships with retail buyers, identifying new business opportunities, driving category growth, and working in an international environment where autonomy and initiative are encouraged, this could be the right opportunity for you.

What You'll Do

As our Retail Sales Agent – Poland, you will be responsible for developing OraSì's distribution and sales across the Polish market, acting as a true business developer within both Modern Trade and Traditional Trade channels. You will build strong relationships with key retail customers, secure new listings, drive promotional activities, and contribute to the long-term growth strategy of the brand.

Working closely with the Poland Cluster Manager and the Retail Export Team based in Italy, you will play a key role in strengthening OraSì's market presence and accelerating business performance in Poland.

Key Responsibilities

Drive Retail Business Development:

Build and execute OraSì's retail sales strategy in Poland, expanding distribution and identifying new growth opportunities within major retail chains and traditional trade customers.

Develop Strategic Customer Relationships:

Create and maintain strong partnerships with buyers and key decision-makers, securing new listings and maximizing product visibility and availability.

Lead Commercial Negotiations:

Manage negotiations, product assortments, promotional activities, and trade marketing initiatives to drive profitable growth and market share.

Monitor Performance & Market Trends:

Track sales results, pricing, forecasts, stock levels, competitive activities, and market developments, providing actionable insights and recommendations.

Coordinate Market Execution:

Work closely with local partners, the Poland Sales Team, and Unigrà HQ in Italy to ensure successful product launches and effective in-store execution.

What You'll Bring

Education:

Degree in Business, Economics, Marketing, or a related field. Equivalent commercial experience will also be considered.

Experience:

Minimum 8-10 years of experience within the food industry, with proven success in developing and managing brands within the Polish retail channel.

Retail Network:

An established and active network of contacts with buyers from leading Polish retail chains is essential.

Languages:

Fluent Polish and professional English are required.

Core Skills:

Strong expertise in key account management, retail negotiations, category development, forecasting, trade marketing, promotional planning, and commercial execution.

Personal Attributes:

Entrepreneurial mindset, strong negotiation capabilities, excellent relationship-building skills, high level of autonomy, and willingness to travel extensively across Poland.

• Become part of a fast-growing international group with a strong entrepreneurial culture.
• Play a pivotal role in the growth of one of Italy's leading plant-based brands.
• Enjoy a high degree of autonomy while benefiting from the support of an experienced international team.
• Work in an environment that values innovation, initiative, and long-term professional development.
• Contribute directly to the expansion of a sustainable and rapidly growing product category.

Ready to grow with us?

If you have a strong retail network, a passion for driving commercial growth, and the ambition to develop a successful plant-based brand in Poland, we would love to hear from you.