R&D Media Buyer

JugaBet; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Health & Wellness

Global Medical Coverage

Growth Opportunities

Benefits Programs

Performance-Driven Rewards

Dynamic Work Environment

Job summary

Jugabet is a brand and gaming platform with a focus on Latin America. We are seeking a mobile user acquisition specialist to research, test, and optimize campaigns across Google UAC, ASA, and emerging channels.

You will own ASO efforts, work with MMPs, and collaborate with creative and analytics teams to scale high-performing channels. Ideal candidates have 2+ years in mobile UA, hands-on Google UAC/ASA experience, and a data-driven approach to testing new channels while maintaining a strong

Qualifications

• 2+ years in mobile user acquisition with hands-on campaigns in Google UAC and/or ASA.
• Experience with ASO including keyword optimization and metadata testing.
• Familiarity with MMP/tracking tools and cohort data analysis.

Responsibilities

• Research, test, and launch campaigns on Google UAC, ASA, Telegram Ads, X Ads and similar channels.
• Own ASO: keywords, metadata, creative testing to improve visibility and conversion.
• Pilot new traffic sources and channels; design structured tests for validation.
• Analyze results, form hypotheses, document learnings for future strategy.
• Manage creative asset feeds and audience signals for automated bidding.
• Collaborate with creative, ASO, and analytics teams to align roadmaps.

Skills

Mobile UA

Google UAC

Apple Search Ads

ASO

Testing & optimization

MMP/tracking tools

Cross-channel collaboration

Tools

AppTweak

ASOMobile

Sensor Tower

AppsFlyer

Adjust

Job description

Jugabet is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market.

Perfect for those who aim to:

• Research, test, and launch campaigns on Google UAC, Apple Search Ads (ASA), Telegram Ads, X (Twitter) Ads, and other paid acquisition channels;
• Own App Store Optimization (ASO): keyword research, metadata, creative testing (icons, screenshots, preview videos) to improve organic visibility and conversion rate;
• Continuously identify, evaluate, and pilot new traffic sources and acquisition channels relevant to iGaming;
• Design and run structured tests (creatives, bidding strategies, targeting signals, product pages) to validate new channels before scaling;
• Analyze test results, build hypotheses, and document learnings to inform future acquisition strategy;
• Manage creative asset feeds and audience/conversion signals to optimize automated bidding (UAC, ASA);
• Collaborate with creative, ASO, and analytics teams to align testing roadmaps and share insights across channels;
• Monitor competitor ASO strategies, store trends, and algorithm updates (Google Play, App Store) to spot new opportunities;
• Track and report on channel performance using CPA, ROMI, IPM, conversion rate, and other relevant metrics.

Experience you'll need to bring:

• Proven experience 2+ years in mobile user acquisition, with hands-on work in Google UAC and/or Apple Search Ads;
• Practical experience with ASO — keyword optimization, A/B testing store listings, and working with tools like AppTweak, ASOMobile, or Sensor Tower;
• Experience testing or launching campaigns on Telegram Ads, X Ads, or similar emerging/alternative channels is a strong plus;
• Solid understanding of mobile marketing metrics (CPA, CPI, ROMI, retention/LTV basics);
• Experience with MMP/tracking tools (AppsFlyer, Adjust, or similar) and analyzing cohort data;
• Comfortable working with limited historical data and building test plans from scratch;
• Experience in iGaming or another regulated/high-competition vertical is a must.

It's a perfect match if you have those personal features:

• Analytical mindset with strong attention to detail;
• Curiosity and a proactive approach to testing new ideas and channels;
• Result-oriented with focus on measurable outcomes;
• Ability to balance creativity with data-driven decision-making;
• Strong ownership and accountability for campaign performance;
• Adaptability in a fast-changing environment (platforms, trends, algorithms);
• Good communication skills and ability to work cross-functionally.

We offer competitive benefits to support your professional and personal growth, including:

• Health & Wellness Focus;
• Global Medical Coverage;
• Growth Opportunities;
• Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
• Performance-Driven Rewards;
• Dynamic Work Environment.