Product Marketing Manager — B2B Cybersecurity

Nord Security; Województwo mazowieckie; Remote; PLN 180,000 - 270,000; Full time

Benefits offered by this job

Training & growth

Extra vacation days

Private health insurance in Poland

Work from anywhere

Company trips abroad

Team events

Job summary

Nord Security’s B2B team is building cybersecurity products that help businesses protect data. We seek a strategic Product Marketing Manager to own NordLayer's positioning and go-to-market, shaping how the product is understood inside the company and in the market.

You will drive cross-functional collaboration, translate complex features into customer value, and lead initiatives beyond day-to-day delivery as NordLayer evolves toward a modern network security platform.

Qualifications

• 2–5 years of experience in product marketing, preferably in B2B SaaS or cybersecurity.
• Proven track record of owning positioning, messaging, and launches end-to-end.
• Demonstrated cross-functional influence: you drive outcomes through teams you don’t manage.
• A data-driven approach to market analysis and customer insights, with marketing channel performance analysis.
• Excellent cross-functional collaboration and communication skills.
• Excellent written and spoken English skills.

Responsibilities

• Craft product positioning, messaging, and launch narratives that clearly differentiate the product in the market.
• Define and execute product-specific go-to-market strategy, deciding what is worth marketing and how.
• Coordinate product launches and PMM work across cross-functional stakeholders, end-to-end.
• Direct sales enablement efforts and create high-quality assets that help sales communicate value effectively.
• Build and maintain deep product-level market, buyer, and competitor understanding—and use it to influence roadmaps and strategy.
• Own strategic initiatives such as new segment entry, pricing, or expansion—not just day-to-day delivery.
• Translate complex product features into clear customer value through sharp briefs that create alignment, not confusion.
• Design experiments and learning loops to validate strategy with evidence, not opinion.

Skills

Product Marketing

Positioning

Go-to-Market

Cross-functional Influence

Data-driven insights

English Proficiency

Job description

Nord Security’s B2B team is building cybersecurity products that help businesses protect data. We seek a strategic Product Marketing Manager to own NordLayer's positioning and go-to-market, shaping how the product is understood inside the company and in the market.

You will drive cross-functional collaboration, translate complex features into customer value, and lead initiatives beyond day-to-day delivery as NordLayer evolves toward a modern network security platform.