Senior B2B PPC Growth Lead - Remote

Nord Security; Poland; Remote; PLN 180,000 - 260,000; Full time

Benefits offered by this job

Premium healthcare

Work from anywhere

Team events

Mental health resources

Workation

Job summary

Nord Security’s B2B unit is seeking a B2B Mid-Senior PPC Specialist to co-own paid search accounts (primarily Google Ads) for NordLayer, NordLayer Browser, NordPass, and NordStellar. You will develop, optimize, and scale PPC campaigns driving measurable growth while collaborating with the Growth team to influence OKRs.

You’ll monitor performance, run experiments, and leverage AI tools to improve workflows and decision-making, with global cross-functional teamwork and a focus on revenue targets.

Qualifications

• 2+ years of hands-on experience managing large-scale Google and Microsoft Ads accounts with five-figure monthly budgets.
• Advanced Google Ads knowledge is essential for success in this role.
• Strong analytical skills supported by advanced Google Sheets (pivot tables, complex formulas).
• Operational excellence with proven ability to execute and drive measurable results in complex account environments.
• Ownership mindset with a high degree of autonomy and proactive campaign scaling.
• Strong collaborative skills to work effectively within a global or cross-functional team structure.
• Fluency in written and spoken English.

Responsibilities

• Manage paid search campaigns with six-figure monthly budgets.
• Develop and execute PPC strategies aligned with business goals and revenue targets.
• Identify growth opportunities and align with team OKRs and broader Growth team objectives.
• Monitor campaign performance daily across advertising platforms, Google Analytics, and Looker dashboards.
• Analyze campaign and business data to generate actionable insights and recommendations.
• Plan, forecast, and prioritize PPC activities within your area of responsibility.
• Ensure timely delivery of projects and alignment with business priorities.
• Design and execute structured experiments, including: Incrementality testing, Bidding strategy tests, Ad creative testing, Landing page optimization.
• Partner with Creative, SEO, Analytics, and Sales teams to improve performance across the entire funnel.
• Leverage AI-powered tools to improve workflows, analysis, and decision-making.

Skills

Analytical skills

Ownership mindset

Collaboration

English fluency

Tools

Google Ads

Microsoft Ads

Job description

Nord Security’s B2B unit is seeking a B2B Mid-Senior PPC Specialist to co-own paid search accounts (primarily Google Ads) for NordLayer, NordLayer Browser, NordPass, and NordStellar. You will develop, optimize, and scale PPC campaigns driving measurable growth while collaborating with the Growth team to influence OKRs.

You’ll monitor performance, run experiments, and leverage AI tools to improve workflows and decision-making, with global cross-functional teamwork and a focus on revenue targets.