Product Analyst - AI-Driven E‑Commerce & Advertising

Experis Manpower Group; Warszawa; Hybrid; PLN 124,000 - 179,000; Full time

Benefits offered by this job

Multisport card

Private healthcare

Group life insurance

Job summary

Experis Manpower Group in Warsaw is seeking a Product Analyst to support the development of a platform that blends content, advertising, AI, and e-commerce. You will analyze user journeys and conversion metrics to drive growth and monetization in a hybrid work setup.

The role focuses on e-commerce analytics, optimization, and measurement, with later expansion into advertising product analytics and campaign effectiveness.

Qualifications

• Strong SQL skills and the ability to write complex analytical queries.
• Experience in e-commerce, product analytics, digital analytics, or conversion optimization.
• Strong understanding of customer journeys and conversion funnels.
• Ability to transform data into business recommendations.
• Knowledge of statistics and digital product measurement methodologies.
• Good command of English, both written and spoken.

Responsibilities

• Analyze user behavior across the entire customer journey, from content or advertising exposure through to purchase.
• Monitor and optimize e-commerce performance metrics, including Product Click Rate, Add-to-Cart Rate, Conversion Rate, AOV, and ROAS.
• Identify bottlenecks within the conversion funnel and recommend improvements.
• Evaluate the impact of new product features on user engagement and sales performance.
• Support business teams with data-driven recommendations aimed at increasing commercial performance.
• Analyze the effectiveness of advertising solutions and digital campaigns.
• Monitor metrics including impressions, CTR, CPM, CPC, CPA, and ROAS.
• Collaborate with product teams to optimize advertising products and revenue generation opportunities.
• Perform advanced data analysis using SQL.
• Integrate data from multiple sources including e-commerce, analytics, and advertising platforms.
• Identify trends, anomalies, and growth opportunities.
• Support the creation of measurement frameworks for commerce media and retail media products.
• Design and analyze A/B tests and product experiments.
• Evaluate the impact of UX/UI changes on user engagement and conversion performance.
• Validate the statistical significance of test results and translate findings into actionable recommendations.

Skills

SQL

E-commerce analytics

Digital analytics

Conversion optimization

English proficiency

Tools

GA4

BigQuery

Tableau

Power BI

Looker

AWS

Job description

Experis Manpower Group in Warsaw is seeking a Product Analyst to support the development of a platform that blends content, advertising, AI, and e-commerce. You will analyze user journeys and conversion metrics to drive growth and monetization in a hybrid work setup.

The role focuses on e-commerce analytics, optimization, and measurement, with later expansion into advertising product analytics and campaign effectiveness.