PL: Digital Marketing Specialist/Freelancer

PropertyTalents; Polska; Hybrid; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Remote work flexibility

Global market exposure

Job summary

PropertyTalents is seeking an experienced Digital Marketing Specialist to grow our website visibility across Poland, Germany, Italy, Spain, and the Netherlands. The role involves localization, SEO, PPC, content marketing, and partnerships with local influencers to expand brand reach.

You will manage international campaigns, analyze performance, and optimize strategies to drive traffic and conversions in multiple markets.

Qualifications

• Experience in international digital marketing with focus on SEO, PPC, and content marketing.
• Ability to manage localization and adaptation of content for multiple markets.
• Strong communication and project management skills to coordinate across teams.

Responsibilities

• Localization & SEO: translate and adapt content into German, Italian, Spanish, and Dutch with localized keyword research.
• Manage PPC campaigns and social media ads including retargeting.
• Create localized blogs, videos, and social media content for multiple markets.
• Develop partnerships with local influencers, bloggers, and affiliates to boost visibility.
• Monitor traffic and campaign performance; run A/B tests and optimize strategies.

Skills

SEO

PPC

Content marketing

Localization

Analytics

Project management

English

German/Italian/Spanish/Dutch (adv)

Tools

SEMrush

Ahrefs

Google Ads

Social media platforms

Job description

We are seeking an experienced Digital Marketing Specialist to lead initiatives for enhancing the visibility and traffic of our website www. PropertyTalents .com, focusing on Poland, Germany, Italy, Spain, and the Netherlands. Digital Marketing Specialist PL/2511/DMST /Remote or Hybrid

Key Responsibilities:

• Localization & SEO Optimization: Translate and adapt content into German, Italian, Spanish, and Dutch. Conduct localized keyword research and implement SEO strategies.
• Targeted Marketing Campaigns: Manage PPC campaigns and social media ads, including retargeting initiatives.
• Content Marketing: Create localized blogs, videos, and social media content to engage audiences.
• Partnership Development: Collaborate with local influencers, bloggers, and affiliates to boost brand visibility.
• Analytics & Optimization: Monitor traffic and campaign performance, conduct A/B testing, and refine strategies for ongoing improvement.

What We Are Looking For:

• Experience: A proven track record in international digital marketing, particularly in SEO, PPC, and content marketing.
• Skills: Proficiency with tools like SEMrush, Ahrefs, Google Ads, and social media platforms. Strong project management and communication skills.
• Languages: Fluency in English; proficiency in German, Italian, Spanish, or Dutch is a significant advantage.

What We Offer:

• Flexibility to work remotely.
• Opportunity to shape the digital presence of a trusted brand in the Built Environment sector.
• A chance to make a measurable impact on our business growth across multiple markets.