Paid Social Strategist - Data-Driven Campaigns & Hybrid

wppmedia; Kraków; Hybride; PLN 110 000 - 160 000; Plein temps

Résumé du poste

WPP Media in Poland is seeking a Paid Social Media Specialist to join the Global Operations Centre and collaborate with teams across Europe, the U.S., and Asia to deliver high-impact campaigns. You will set up campaigns on Meta, Twitter and LinkedIn, ensuring compliance, monitoring performance, and preparing daily regional reports.

Fluency in English and 1.5+ years of Meta Ads experience are required. The role is hybrid with opportunities for growth within WPP's global networks.

Qualifications

• Fluency in English.
• 1.5+ years experience in planning and managing Meta Ads campaigns.
• Strong analytics skills and affinity for numbers.
• Ability to analyze raw data and develop actionable recommendations.
• Adaptability and flexibility to meet changing goals and priorities.
• Proficiency in Microsoft Excel and Google Sheets.
• Eagerness to work directly from Poland.

Responsabilités

• Interact and communicate with regional teams (Europe, U.S.).
• Support campaign launches and set up on platforms like Meta, Twitter, and LinkedIn
• Ensure campaign compliance with WPP Media's guidelines
• Monitor and report on campaign checks across channels/platforms
• Ensure data accuracy for campaign reporting tools and WPP Media's software
• Produce daily campaign reports, including pacing, data inputting, and commentary for regional Media Activation teams

Connaissances

Fluency in English

Meta Ads campaigns

Analytics

Data-driven recommendations

Excel & Sheets

Poland-based availability

Outils

Microsoft Excel

Google Sheets

Meta Ads platform

LinkedIn Ads

Description du poste

WPP Media in Poland is seeking a Paid Social Media Specialist to join the Global Operations Centre and collaborate with teams across Europe, the U.S., and Asia to deliver high-impact campaigns. You will set up campaigns on Meta, Twitter and LinkedIn, ensuring compliance, monitoring performance, and preparing daily regional reports.

Fluency in English and 1.5+ years of Meta Ads experience are required. The role is hybrid with opportunities for growth within WPP's global networks.