Marketing Specialist

Eryk; Szczecin; On-site; PLN 50,000 - 70,000; Full time

Benefits offered by this job

Quarterly bonus system

Private medical care

Professional training and courses

Integration parties

Job summary

Eryk is seeking a B2B Marketing Specialist to develop lead generation strategies and manage campaigns. The ideal candidate will have at least 3 years of experience in B2B marketing, proficiency in social media management, and a strong command of English and Polish.

Join us in a modern office environment where creativity and independence are valued. We offer opportunities for career growth and a quarterly bonus system linked to financial performance.

Qualifications

• Minimum 3 years of experience in B2B marketing.
• Experience managing paid social campaigns and Google Ads.
• Proficiency in WordPress and graphic design tools.

Responsibilities

• Develop and execute B2B lead generation strategies.
• Manage B2B communications and social media channels.
• Optimize Google Ads campaigns.

Skills

B2B marketing

Lead generation strategies

Social media management

WordPress proficiency

Graphic design tools (Photoshop, Canva)

Google Ads

SEO knowledge

English communication

Polish communication

Job description

We’re looking for someone who isn’t afraid of word LEAD – and ideally someone who generate them on their own. If B2B marketing, campaigns, social media, and WordPress aren’t just “tasks” for you but part of your everyday routine, then it’s quite possible we’ve just found each other.

We’re also looking for a creative mind – someone who enjoys presenting the industry in a fresh, engaging way, bringing new ideas to the table, and turning marketing into something people actually want to see.

What you’ll be doing:

• Develop and execute B2B lead generation strategies to attract and acquire new customers.
• Manage internal and external B2B communications
• Optimize Google Ads (SEM) campaigns, in collaboration with an external agency
• Conduct keyword research, competitor analysis and monitor market trend
• Create marketing materials, including graphics, short videos, presentations, and brochures, using AI-powered and design tools.
• Co-create and grow social media channels (Facebook, LinkedIn, Instagram)
• Manage, update and optimize website content using WordPress.
• Support employer branding initiatives in cooperation with the HR team
• Identify new marketing opportunities and recommend strategies to improve lead acquisition and brand visibility.

What we’re looking for:

• Minimum 3 years of experience in B2B marketing
• Familiarity with AI tools for accelerating content production (graphics, video, content optimization)
• Experience managing social media channels and paid social campaigns.
• Proficiency in WordPress and website content management.
• Proficiency in graphic design tools such as Photoshop or Canva
• Hands‑on experience with Google Ads and digital advertising campaigns.
• Strong organizational skills, creativity, and ability to work independently.
• Basic knowledge of SEO
• Very good command of English, sufficient to manage international marketing campaigns; Polish language required for internal communication.

What we offer:

• Opportunity to develop your career internally in Marketing Department
• Full onboarding and mentoring by the Marketing team
• Quarterly bonus system linked to the company’s financial performance
• Work in a Scandinavian corporate culture with independence and openness
• Friendly atmosphere in a modern, ergonomic office close to the city center
• Private medical care for you and your family after 3 months of employment
• Additional benefits co-financed by the company; e.g. Medicover Sport, group insurance, language courses
• Integration parties, professional training and courses financed by the company, and possibility to grow within organization with perspective for specialist position.

Please include: „I hereby consent to processing of my personal data included in my job application for the needs of the current and future recruitment processes (according to the Personal Data Protection Act of 29.08.1997, No. 133 item 883)” Providing personal data in a CV is voluntary but necessary for the recruitment process. Personal data will be processed pursuant to Article 6 para. 1-point a and c of the general regulation on the protection of personal data of April 27, 2016. At any time, you can withdraw your consent by contacting us at [e-mail]. The administrator of personal data is Eryk Sp. z o.o. with headquarters in Szczecin, ul. Brama Portowa 1, 70-225. Personal data will be processed until the completion of recruitment, but no longer than three months from the date of recruitment completion. Please include: „I hereby consent to processing of my personal data included in my job application for the needs of the current and future recruitment processes (according to the Personal Data Protection Act of 29.08.1997, No. 133 item 883)”