Growth Marketing Lead, B2B SaaS & Payments (Remote)

Ruby Labs Ltd; Polska; Remote; PLN 180,000 - 300,000; Full time

Benefits offered by this job

Remote work

Unlimited PTO

Paid holidays

MacBook

Contractor agreement

Job summary

Ruby Labs is seeking a Growth Marketing Lead to own its digital presence and build a scalable marketing engine around a high‑scale payments platform.

You will own positioning, website, content, distribution, and acquisition funnels for sophisticated B2B audiences in FinTech and payments, using AI and modern tools to drive measurable pipeline.

This is a hands‑on, independent role requiring strong storytelling and execution across channels, campaigns, and experiments.

Qualifications

• 4+ years of hands-on experience in growth, content, digital marketing, or demand generation.
• Proven ability to build and own marketing initiatives with measurable results.
• Excellent written and verbal English skills, strong storytelling and campaigns execution.

Responsibilities

• Own website as core acquisition and conversion channel.
• Develop content, blog, case studies, guides, and newsletters.
• Own social media presence, especially LinkedIn, and thought leadership content.
• Build and optimize acquisition funnels, landing pages, and experiments.
• Lead SEO, content distribution, and AI-powered marketing operations.
• Collaborate with Sales to improve lead quality and pipeline.

Skills

Growth marketing

Content marketing

Digital marketing

Demand generation

Copywriting

LinkedIn marketing

Tools

AI tools

Job description

Ruby Labs is seeking a Growth Marketing Lead to own its digital presence and build a scalable marketing engine around a high‑scale payments platform.

You will own positioning, website, content, distribution, and acquisition funnels for sophisticated B2B audiences in FinTech and payments, using AI and modern tools to drive measurable pipeline.

This is a hands‑on, independent role requiring strong storytelling and execution across channels, campaigns, and experiments.