Digital PR & Link Building Specialist

Igbaffiliate; Województwo pomorskie; Hybrid; PLN 60,000 - 110,000; Full time

Benefits offered by this job

Remote work options

Job summary

iGamingNuts is seeking a Digital PR & Link Building Specialist to develop and drive off-page SEO strategies in a dynamic team. You’ll search for link opportunities, negotiate publications and analyze results to improve performance.

The role involves creating content for Digital PR campaigns, coordinating with journalists, and collaborating with the content team to ensure alignment with SEO goals. Flexible work options are available for the right candidate.

Qualifications

• Minimum 2 years of experience in link building, SEO or Digital PR.
• Proven success in acquiring valuable links and off-page SEO strategies.
• Strong knowledge of SEO, especially in link building.
• Experience with media/PR cooperation is a plus.

Responsibilities

• Acquiring valuable links – searching for opportunities and coordinating publications with bloggers, influencers and media.
• Creating and implementing a link building strategy with goals and monitoring.
• Creating content for Digital PR campaigns and contacting journalists.
• SEO data analysis – monitoring the effectiveness of the strategy using tools such as Ahrefs, Google Analytics and recommending optimization actions.
• Collaboration with the content department to align materials with SEO goals.
• Monitoring competitors' link-building activities and adapting to market changes.

Skills

SEO knowledge

Link building

Digital PR

Data analysis

Media relations

Tools

Ahrefs

Semrush

Google Analytics

Google Search Console

Job description

Digital PR & Link Building Specialist Building Specialist We are looking for a person to join our SEO team who will take care of the development of the link building strategy and actively support off-page SEO activities. If you have experience in acquiring valuable links and like to analyze the effectiveness of your activities, we invite you to join the application!

RESPONSIBILITIES

Terms of reference

• Acquiring valuable links – actively searching for opportunities (collaborating with bloggers, influencers, media) and negotiating and coordinating publications.
• Creating and implementing a link building strategy – planning activities, defining goals and ongoing monitoring of implementation.
• Creating content for Digital PR campaigns – developing ideas, writing articles and contacting journalists SEO data analysis – monitoring the effectiveness of the strategy using tools such as Ahrefs, Google Analytics and recommending optimization actions.
• Collaboration with the content department – coordinating the publication of content and supporting the team in creating materials consistent with the chosen SEO goals.
• Monitoring competition activities – tracking competitors' link-building strategies and implementing modern solutions in response to market changes.

Technical knowledge and skills:

• Very good knowledge of SEO issues, especially in the area of link building and off-page SEO.
• Experience working with SEO tools (e.g. Ahrefs, Semrush, Google Analytics, Google Search Console).
• Ability to analyze SEO data and implement optimization activities based on it.
• Knowledge of basic principles of cooperation with the media and PR.

Experience:

• Minimum 2 years of experience in link building, SEO and/or Digital PR.
• Proven success in acquiring valuable links and implementing effective off-page SEO strategies.

We offer

• multisport card (funding)
• high-quality, modern equipment (we work on Mac)
• daily breakfast in the office
• modern office in the center of Gdańsk Wrzeszcz (very well connected to SKM, tram, bus) – if you work from Gdańsk
• social activities in which we are willing to engage
• working for a market leader in the bookmaking industry
• an additional day off in the month of birth and New Year's Eve
• joint team outings and company integration trips
• possibility of remote work in a 3-day system from the office, 2 days from home or full remote work for people from outside the Tricity

At iGamingNuts, we form a 40-person, close-knit and supportive team of specialists and experts. In the legal sports betting segment, we are proud to be a leader in building a community of players. On the Polish market, our products are the best betting sites, m. in. legalnibukmacherzy.pl. We are also growing internationally and are already operating in European and South American markets.

For Us, the work culture and atmosphere are very important. As much as we can appreciate our employees who receive free admission to football, speedway and martial arts matches

We also go to thematic conferences where you can see new products from the bookmaking industry and organize truly unique team-building trips!

We also take care of work-life-balance because we know how important the sense of security and mental health of Our employees is!

Therefore, if you are looking for new challenges, you want to grow in the bookmaking industry – join iGamingNuts!