CREATIVE DIRECTOR

Workplays; Kraków; On-site; PLN 180,000 - 260,000; Full time

Benefits offered by this job

Flexible working hours

Work from home

Modern office

Salary + Bonuses

Job summary

Reality Games Polska S.A. in Kraków seeks a talented writer to lead brand strategy and craft compelling stories for games and marketing campaigns. You will direct voice teams, shape positioning, and turn insights into engaging content across formats.

The role requires proven experience in short-form storytelling, high-volume content delivery, and a passion for entertainment mythology. Flexible hours and remote work options are available within a value-driven team.

Qualifications

• 3+ years as a writer within a creative agency or entertainment company.
• Proven experience writing and executing short form (30 - 1 min) films.
• Proven experience executing a high volume of content at speed.
• A storyteller: an understanding of cohesive narrative across everything from a presentation to a pithy end-line to a piece of content.
• A creator: you drive creativity that inspires breakthrough activations and content across a variety of mediums.
• Insights: an ability to turn insights into breakthrough ideas.
• You have a love for the rich mythology and culture around entertainment storytelling.
• Knowledge of blockchain and cryptocurrencies (welcome), mobile f2P games industry.

Responsibilities

• Lead the brand strategy, identity and market opportunity assessments.
• Partner with studio team to determine positioning, consumer target and product features to increase brand growth, content development and go-to-market strategies.
• Distill large volumes of consumer research, intel and market trends into tangible and applicable insights that can be used to improve the player experience and inform strategies for brand performance and activation executions.
• Write, critique and refine short form (15 sec - 30 sec) pieces of product commercials.
• Direct voice actors, external production partners, and composers with clear and actionable creative direction.
• Pitch creative work through the lens of insights, both business and cultural. Communicate why an idea is right for this audience, at this time and in this place.
• Write, create and design creative presentations with minimal support.
• Work closely with marcom strategy, brand marketing and channel intelligence to develop and refine ideas based on insights and strategies.
• Collaborate with channel and UA teams to develop and support creative on their channels and platforms.
• Assume a cross-functional leadership role in promoting agreement to goals and responsibility for results across departments including creative development, integrated communications, media, insights, publishing and finance.
• Partner with Consumer Insights and Analytics teams to identify opportunities and challenges across merchandising, messaging and games to improve player experiences/results.
• Create a culture that encourages employees to test new ways to reach and engage players and fans.

Skills

Storytelling

Creative writing

Content strategy

Insights

Blockchain awareness

Job description

Job description:

YOU SHOULD APPLY FOR THIS JOB IF:

• You believe that 'collaboration' isn't a buzzword, it is the only way to get to brilliant and insightful work;
• You know that great ideas come from anywhere and you have the stories and experiences to prove it;
• You enjoy a fast paced environment where creativity is often fluid and reactive;
• You love stories in all their shapes and sizes: big stories that unfold over years and little stories that happen in seconds;
• You love writing characters and their stories, no matter what the genre;
• You never put your ego first.

Responsibilities at this position:

• Lead the brand strategy, identity and market opportunity assessments;
• Partner with studio team to determine positioning, consumer target and product features to increase brand growth, content development and go-to-market strategies;
• Distill large volumes of consumer research, intel and market trends into tangible and applicable insights that can be used to improve the player experience and inform strategies for brand performance and activation executions;
• Write, critique and refine short form (15 sec - 30 sec) pieces of product commercials;
• Direct voice actors, external production partners, and composers with clear and actionable creative direction;
• Pitch creative work through the lens of insights, both business and cultural. Communicate why an idea is right for this audience, at this time and in this place;
• Write, create and design creative presentations with minimal support;
• Work closely with marcom strategy, brand marketing and channel intelligence to develop and refine ideas based on insights and strategies;
• Collaborate with channel and UA teams to develop and support creative on their channels and platforms;
• Assume a cross-functional leadership role in promoting agreement to goals and responsibility for results across departments including creative development, integrated communications, media, insights, publishing and finance;
• Partner with Consumer Insights and Analytics teams to identify opportunities and challenges across merchandising, messaging and games to improve player experiences/results;
• Create a culture that encourages employees to test new ways to reach and engage players and fans.

Job requirements:

Check below what we expect:

• 3+ years as a writer within a creative agency or entertainment company;
• Proven experience writing and executing short form (30 - 1 min) films;
• Proven experience executing a high volume of content at speed;
• A storyteller: an understanding of cohesive narrative across everything from a presentation to a pithy end-line to a piece of content;
• A creator: you drive creativity that inspires breakthrough activations and content across a variety of mediums;
• Insights: an ability to turn insights into breakthrough ideas;
• You have a love for the rich mythology and culture around entertainment storytelling;
• Knowledge of blockchain and cryptocurrencies (welcome), mobile f2P games industry.

We offer:

• Attractive terms of cooperation tailored to your needs (full-time; B2B);
• You'll be working with a friendly, supportive, and value-driven team;
• An interesting job with the opportunity to contribute and implement your own ideas;
• Flexible working hours and the possibility to work from home;
• Constructive cooperation is based on trust and respect for the employee;
• Modern office;
• Attractive Salary + Bonuses.

Legal & company information:

By applying you may be asked to consent to processing of personal data by Reality Games Polska S.A. with headquarters in Kraków, Plac Jana Nowaka-Jeziorańskiego 3, 31-154 Kraków for recruitment purposes. Privacy policy links are provided in the application form.