Content Development Excellence Specialist

Allegro Ltd.; Polska; Hybrid; PLN 70,000 - 90,000; Full time

Job summary

Allegro Ltd. in Warsaw is seeking a Content Development Excellence Specialist to co-create and execute content marketing strategies for Allegro’s B2B segment.

You will plan content calendars, produce articles, case studies, infographics, videos, e-books, industry reports and more, and promote content across websites, social channels, newsletters, and partners. You will collaborate with Marketing, PR, UX, Graphic Design, CRM, and other teams to ensure consistent UX and messaging, monitor

Qualifications

• Minimum 2 years in a similar role with proven achievements.
• Ability to create high-quality content in various marketing formats.
• Practical knowledge of digital marketing and a good understanding of SEO principles.

Responsibilities

• Co-create strategy for content distribution and promotion in Allegro’s B2B segment.
• Plan and execute content marketing activities, develop and maintain the content calendar, manage production.
• Create marketing materials such as expert articles, case studies, infographics, videos, e-books, and industry reports.
• Distribute and promote content across websites, social media, newsletters, etc.
• Collaborate with Marketing, PR, UX, Graphic Design, CRM and other teams on communications projects.
• Ensure UX and message consistency across all published materials.
• Monitor performance, prepare reports, measure KPIs, and suggest improvements.

Skills

Content marketing

SEO knowledge

Analytical thinking

Project management

English proficiency

Tools

Google Analytics

Job description

Content Development Excellence Specialist

Location: Warszawa, PL, 00-841

Team: Commerce

Contract Type: Employee

Your main responsibilities:

• Co-creating the strategy for content distribution and promotion activities in Allegro’s B2B segment. Contributing to the development of content marketing initiatives aligned with the company’s communication and sales objectives
• Planning and executing content marketing activities – developing and maintaining the content calendar, managing the content production process
• Creating and co-creating various types of marketing materials – expert articles, case studies, infographics, promotional videos and animations, e-books, industry reports, guides, etc., in cooperation with internal and external partners
• Distributing and promoting content across communication channels – websites, social media, newsletters, etc., in collaboration with other teams
• Collaborating with Marketing, PR, UX, Graphic Design, CRM, and other teams on communication projects
• Ensuring UX and message consistency across all published materials
• Monitoring performance and effectiveness – preparing reports and analyses, measuring KPIs, and recommending improvements.

This is the right job for you if you have:

• At least 2 years of experience in a similar position, supported by proven achievements.
• Ability to create high-quality content in various marketing formats.
• Practical knowledge of digital marketing and a good understanding of SEO principles.
• Strong analytical skills, with the ability to draw conclusions and recommend effective actions.
• Creative approach to assigned tasks.
• Proactive and independent in day-to-day work.
• Experience in project management is an advantage.
• Attention to detail and commitment to delivering high-quality results.
• Excellent organizational and time management skills.
• The ability to communicate freely and effectively in English (B2/C1).
• Experience in the e-commerce industry will be considered an asset.

What we offer:

• Flexible working hours in a hybrid model (4/1) - our hours can start between 7:00 a.m. and 10:00 a.m. We also have 30 days of occasional remote work.
• Annual bonus based on your annual performance and company results.
• Well-located offices (with e.g. fully equipped kitchens, bicycle parking, terraces full of greenery) and excellent work tools (e.g., raised desks, ergonomic chairs, interactive conference rooms).
• A wide selection of fringe benefits in a cafeteria plan - you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers).
• English classes that we pay for related to the specific nature of your job.
• A training budget, inter-team tourism and an internal learning platform where you will find multiple trainings.
• An additional day off for volunteering, which you can use alone, with a team, or with a larger group of people connected by a common goal.
• Social events for Allegro people - Spin Kilometers, Family Day, Fat Thursday, and many other occasions we enjoy.
• And that’s just the beginning! You can read more about the benefits here .

#goodtobehere means that:

• You will shape the future of e-commerce - creating innovative, pioneering solutions that set new market standards. We have over 21 million active buyers across 6 countries and collaborate with more than 164k Partners.
• You will join a team you can always count on - we have on board top-class specialists who have sharing knowledge, experience, and best practices in their DNA. Want to get to know them better? Listen to the Allegro Podcast .
• You will be part of a team that always aims to stay one step ahead of the market - we act quickly, dynamically, and at the highest level, because only then we can genuinely shape the future of e-commerce.
• You will build your own development path - with access to diverse business areas, large-scale international projects, internal mobility, inter-team tourism, and regular feedback from your manager, you will drive your growth.
• You will see that mistakes are opportunities to learn - we believe that no matter how well we execute, we can always get better.

Don’t wait until you join us! Let's meet online!

Get to know our team, take a peek at our office life and check out what else we do at Allegro.