Technical Sales Executive Solar

Madina Solar Private Limited; Lahore; On-site; PKR 900,000 - 1,500,000; Full time

Job summary

Madina Solar Private Limited is seeking a technically capable Technical Sales Executive to drive sales in Solar, Battery Energy Storage Systems (BESS), and Industrial EPC sectors.

The ideal candidate has 2–3 years of hands-on experience in technical sales for solar PV, BESS, and EPC projects, with strong communication and negotiation skills. Travel to client sites may be required.

Qualifications

• 2–3 years in technical sales/business development.
• Experience with solar PV, BESS, and EPC projects.
• Experience dealing with industrial and commercial clients.
• Strong technical communication and proposal skills.

Responsibilities

• Identify and develop new business opportunities in solar, BESS, and industrial EPC markets.
• Generate leads through market research, networking, client visits, referrals, and direct business development.
• Visit commercial, industrial, and corporate clients to understand energy requirements.
• Conduct technical discussions and recommend solar PV, BESS, and EPC solutions.
• Prepare and deliver technical and commercial presentations to clients.
• Coordinate with engineering and design teams for BOQs, system designs, proposals, and quotations.
• Prepare technical and commercial offers based on customer requirements.
• Develop and maintain strong relationships with clients, consultants, contractors, and stakeholders.
• Follow up on quotations, negotiations, and sales opportunities until order closure.
• Understand load profiles, energy consumption, solar capacity, and storage requirements.

Skills

Technical sales

Solar PV

BESS

Industrial EPC

Client presentations

Negotiation

Education

Bachelor's in Electrical/Energy Engineering

Diploma acceptable

Tools

MS Office/Excel

Job description

Technical Sales Executive – Solar, BESS & Industrial EPC

Must Experienced: 2+ Years

Employment Type: Full-Time

Department: Sales & Business Development

We are looking for a motivated and technically capable Technical Sales Executive to join our team and drive sales and business development activities in the Solar Energy, Battery Energy Storage Systems (BESS), and Industrial EPC sectors.

The ideal candidate should have at least 2-3 years of relevant experience in technical sales, preferably with hands-on exposure to solar PV systems, BESS, industrial electrical projects, EPC solutions, and commercial/industrial customers.

Key Responsibilities

• Identify and develop new business opportunities in the solar, BESS, and industrial EPC markets.
• Generate leads through market research, networking, client visits, referrals, and direct business development.
• Visit commercial, industrial, and corporate clients to understand their energy requirements.
• Conduct technical discussions with customers and recommend suitable solar PV, BESS, and EPC solutions.
• Prepare and deliver technical and commercial presentations to clients.
• Coordinate with engineering and design teams for preparation of BOQs, system designs, proposals, and quotations.
• Prepare technical and commercial offers based on customer requirements.
• Develop and maintain strong relationships with clients, consultants, contractors, and industry stakeholders.
• Follow up on quotations, negotiations, and sales opportunities until order closure.
• Understand project requirements, including load profiles, energy consumption, solar capacity, battery storage requirements, and electrical infrastructure.
• Support the team in preparing project feasibility studies and preliminary ROI/payback calculations.
• Coordinate with project and engineering teams during the handover of confirmed projects.
• Maintain accurate records of leads, opportunities, quotations, and sales activities.
• Monitor market trends, competitor activities, technology developments, and pricing in the solar and energy-storage industry.
• Achieve assigned monthly and annual sales targets.

Technical Requirements

The candidate should have a good understanding of:

• Solar PV systems and major system components.
• On-grid, off-grid, and hybrid solar systems.
• Battery Energy Storage Systems (BESS) and their applications.
• Inverters, batteries, EMS, protection systems, and related electrical equipment.
• Commercial & Industrial (C&I) solar solutions.
• Industrial electrical systems and basic power distribution.
• EPC project execution and procurement processes.
• Basic electrical drawings, single-line diagrams (SLDs), BOQs, and technical specifications.
• Energy consumption analysis and basic system sizing.
• Basic financial calculations such as project cost, savings, ROI, and payback period.
• Preparation and interpretation of technical and commercial proposals.

Education

• Bachelor's degree/Diploma in Electrical Engineering, Electronics Engineering, Energy Engineering, Renewable Energy, or a related technical field.
• Candidates with strong relevant technical sales experience may also be considered.

Experience

• Minimum 2-3 years of experience in technical sales/business development.
• Experience in Solar EPC, BESS, Industrial EPC, electrical equipment, or renewable-energy solutions is preferred.
• Experience dealing with industrial and commercial clients will be an advantage.

Required Skills

• Strong technical communication and presentation skills.
• Good negotiation and sales skills.
• Ability to understand customer requirements and convert them into technical solutions.
• Strong client relationship and business development skills.
• Good knowledge of MS Office/Excel and preparation of commercial proposals.
• Ability to work independently as well as with engineering and project teams.
• Willingness to travel for client meetings and site visits.
• Target-oriented and proactive approach.

Key Performance Indicators (KPIs)

• Lead generation and qualified opportunities.
• Monthly and annual sales achievement.
• Conversion rate of proposals into orders.
• New customer acquisition.
• Revenue generated from solar, BESS, and EPC projects.
• Timely submission and follow-up of technical/commercial proposals.

Preferred Candidate Profile

We are particularly interested in candidates who can combine technical understanding with strong sales ability and are comfortable communicating with industrial clients, factory owners, consultants, procurement teams, and technical decision-makers.

Experience in selling complete solar + BESS + industrial electrical/EPC solutions will be highly relevant.