Social Media Growth Lead | Strategy & Analytics

Social Gravity; Punjab; On-site; PKR 600,000 - 1,000,000; Full time

Benefits offered by this job

Incentive Bonus

Leaves

Job summary

Social Gravity in Faisalabad is looking for a skilled Social Media Marketing Manager to lead strategy, content planning, and campaign execution across Facebook, Instagram, LinkedIn, TikTok, and YouTube for the agency and its clients.

You will develop editorial calendars, coordinate with designers and copywriters, manage multiple accounts, monitor trends and performance, and deliver actionable insights to improve reach, engagement, leads, and conversions.

Qualifications

• Experience leading social media strategy for multiple channels.
• Ability to plan calendars, captions, briefs, and campaigns.
• Proficiency with Meta Ads Manager and analytics platforms.
• Strong copywriting and editing skills for posts and ads.
• Knowledge of SEO and lead generation techniques.
• Excellent communication and project management abilities.

Responsibilities

• Develop and implement platform-specific social media strategies aligned with brand and business objectives.
• Plan content calendars, coordinate creative production, and publish engaging posts across relevant channels.
• Manage community engagement, respond to comments and messages, and maintain consistent brand voice.
• Monitor trends, audience behavior, and competitor activity to identify growth opportunities.
• Coordinate paid social campaigns, optimize performance, and track reach, engagement, leads, and conversions.
• Prepare performance reports with insights and actionable recommendations for clients and internal stakeholders.
• Collaborate with designers, copywriters, web specialists, and other team members.

Skills

Social media strategy

Content creation

Analytics & reporting

Community management

Copywriting

Project management

Lead generation

Tools

Meta Ads Manager

Social media scheduling tools

SEO basics

Job description

Social Gravity in Faisalabad is looking for a skilled Social Media Marketing Manager to lead strategy, content planning, and campaign execution across Facebook, Instagram, LinkedIn, TikTok, and YouTube for the agency and its clients.

You will develop editorial calendars, coordinate with designers and copywriters, manage multiple accounts, monitor trends and performance, and deliver actionable insights to improve reach, engagement, leads, and conversions.