Social Media ManagerFULL TIME

SolutionInn; Lahore; On-site; PKR 1,200,000 - 2,400,000; Full time

Benefits offered by this job

Fuel allowance

Lunch benefit

Health insurance

Paid leave

Bonuses

Training opportunities

Salary package

Job summary

SolutionInn in Lahore is hiring a Social Media Manager to craft and execute comprehensive social media strategies tailored to Ed-Tech trends. You will manage editorial calendars, create engaging content across text, images, videos, reels, and HTML, and optimize company pages for greater visibility.

You'll monitor performance, refine strategies with data-driven insights, run paid campaigns, engage with the community, and collaborate with internal teams to uphold brand reputation.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2–3 years of relevant experience in social media management.
• Proficient in data-driven content optimization.
• Excellent writing and communication skills.
• Strong organizational abilities.

Responsibilities

• Develop, execute, and optimize social media strategies aligned with Ed-Tech trends.
• Manage editorial calendars and content schedules.
• Identify topics and formats relevant to students and update content.
• Create and publish daily content across text, images, videos, and HTML.
• Set up and optimize company pages to boost visibility.
• Monitor performance and refine content strategy based on analytics.
• Run paid campaigns to drive traffic and engagement.
• Engage with comments and community, maintaining brand voice.
• Coordinate with internal teams to protect brand reputation.
• Prepare monthly performance reports with insights.
• Stay updated with Ed-Tech marketing trends and tools.

Skills

Social media strategy

Platform analytics

Content performance analysis

Creative writing

Organization & multitasking

Education

Bachelor’s degree in Marketing/Communications

Tools

Social media analytics tools

Job description

Job Description:

Job Responsibilities

• Develop, execute, and optimize comprehensive social media strategies aligned with Ed-Tech trends and business goals.
• Create, maintain, and manage editorial calendars and content schedules to ensure consistent posting and engagement.
• Identify trending topics, formats, and platform updates relevant to students and education, and update content accordingly.
• Generate, edit, publish, and share daily content (text, images, videos, reels, or HTML) that builds meaningful connections and encourages audience engagement.
• Set up, manage, and optimize company pages on all social media platforms to increase visibility and reach.
• Continuously monitor social media performance, engagement, reach, and audience insights to refine content strategy.
• Run and optimize paid social media campaigns to drive traffic, conversions, and user engagement.
• Monitor comments, messages, and mentions, and actively engage with the community.
• Collaborate with internal departments to manage brand reputation, identify key stakeholders, and coordinate social media actions.
• Maintain brand consistency and ensure compliance with platform guidelines.
• Monitor competitors’ activities and identify opportunities to improve reach and engagement.
• Prepare monthly performance reports with actionable insights for leadership and stakeholders.
• Stay updated with the latest innovations, trends, and best practices in Ed-Tech marketing, and proactively suggest new social media techniques and tools.

Skills Required

• Proven experience as a Social Media Manager or in a similar role.
• Strong understanding of social media platforms, algorithms, and analytics tools.
• Ability to analyze content performance and implement data-driven improvements.
• Excellent content writing, communication, and creative skills.
• Strong organizational and multitasking abilities.

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Media Studies, or a related field.

Job Experience

• 2 to 3 years of relevant experience in social media management.

Other Benefits

• Competitive salary and benefits package.
• Fuel allowance.
• Lunch benefit.
• Health insurance coverage.
• Paid annual leave and sick leave.
• Performance-based incentives/bonus.
• Opportunities for training and professional development.

Job Working Hours

10 AM to 7 PM (Mon-Fri)

Equal Employment Opportunities

We provide Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, age, disability or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training.