Senior Media Planner — Hybrid, Data-Driven Campaigns

WPP; Karachi Division; Ibrido; PKR 1.200.000 - 2.400.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical insurance

Paid time off

Hybrid work model

Descrizione del lavoro

WPP Media Pakistan is seeking a proactive Media Planner to develop and maintain media plans, manage client and competition tracking, and ensure timely campaign launches. You will collaborate with multi-disciplinary teams to optimize media spend across traditional and digital channels, while building strong partner relationships.

The role emphasizes hands-on planning, data-driven recommendations, and a hybrid in-office/remote work approach within a leading global advertising network.

Competenze

• Fresh graduates are also encouraged to apply.
• BBA/MBA in Marketing or Media Sciences from a reputable university.
• Minimum 1 year in media/digital/marketing experience.
• Digital media experience is an added advantage.

Mansioni

• Work closely with Media Planner to develop and maintain media plans.
• Prepare and update purchase orders within the execution framework.
• Manage Tracking of Client and Competition.
• Facilitate timely and accurate campaign launches including troubleshooting and resolving any issues with media/account teams and media vendors.
• Analyze data to provide client with recommendations for optimizations.
• Maintain relationships with media suppliers and internal teams.
• Prepare and update media flowcharts for Media Planner’s assistance.
• Take ownership over client reporting responsibilities, incorporating a variety of resources, from media companies and third-party resources.
• Monitor client billing; resolve any related issues.
• Ensure all media projects proceed according to plan and on deadline.
• Participate in media-planning strategy meetings with team members and help develop new ideas for client media plans.

Conoscenze

Curious mindset

Analytical skills

Organizational skills

Interpersonal skills

Campaign management

Industry trends

Formazione

BBA/MBA in Marketing or Media Sciences

Descrizione del lavoro

WPP Media Pakistan is seeking a proactive Media Planner to develop and maintain media plans, manage client and competition tracking, and ensure timely campaign launches. You will collaborate with multi-disciplinary teams to optimize media spend across traditional and digital channels, while building strong partner relationships.

The role emphasizes hands-on planning, data-driven recommendations, and a hybrid in-office/remote work approach within a leading global advertising network.