Hybrid Media Planner — Data-Driven Growth & Strategy

WPP Media; Karachi Division; Hybrid; PKR 420,000 - 700,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Dental insurance

Paid time off

Hybrid work model

Employee wellbeing facilities

Mental health days

Job summary

Mindshare Pakistan is seeking a curious and analytical media planner to join our team. You will collaborate with Media Planners to develop and maintain media plans, manage campaign launches, and optimize performance across traditional and digital channels.

This role offers exposure to leading brands within the WPP network, a hybrid work setup, and opportunities to build client relationships, leverage proprietary planning tools, and advance your career in a fast-paced media environment.

Qualifications

• Minimum 1 year in media/digital/marketing experience
• Fresh graduates are also encouraged to apply
• BBA/MBA in Marketing or Media Sciences from a reputable university
• Digital media experience is an added advantage

Responsibilities

• Work with Media Planner to develop and maintain media plans.
• Prepare and update purchase orders within the execution framework.
• Manage Tracking of Client and Competition.
• Facilitate timely and accurate campaign launches including troubleshooting and resolving any issues with media/account teams and media vendors.
• Analyze data to provide client with recommendations for optimizations.
• Maintain relationships with media suppliers and internal teams.
• Prepare and update media flowcharts for Media Planner’s assistance.
• Take ownership over client reporting responsibilities, incorporating a variety of resources, from media companies and third-party resources
• Monitor client billing; resolve any related issues
• Ensure all media projects proceed according to plan and on deadline
• Participate in media-planning strategy meetings with team members and help develop new ideas for client media plans.
• Maintain a record of basic deliverables i.e. Droppages, premium positions etc.
• To acquire knowledge on demographic profiles and analyze the changing habits of the likes and dislikes of the targeted customers.
• Steward’s media buys in market to assure continuity and campaign delivery.
• Create and maintain detailed/accurate files for each client for whom you are responsible.
• Demonstrates highly organized campaign/timeline management, with strong attention to detail.

Skills

Analytical skills

Curious and eager to learn

Organization & time management

Interpersonal & social relations

Campaign data analysis

Education

BBA/MBA in Marketing or Media Sciences

Tools

Digital media tools

Job description

Mindshare Pakistan is seeking a curious and analytical media planner to join our team. You will collaborate with Media Planners to develop and maintain media plans, manage campaign launches, and optimize performance across traditional and digital channels.

This role offers exposure to leading brands within the WPP network, a hybrid work setup, and opportunities to build client relationships, leverage proprietary planning tools, and advance your career in a fast-paced media environment.