Market Research Lead: Client Insights & Data Storytelling

Nielsen Consumer LLC; Lahore; Presencial; PKR 600.000 - 900.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

Descripción de la vacante

NIQ is seeking a market research professional to manage client relationships, translate briefs into robust research plans, and deliver insightful reports. The role emphasizes advanced analytics, quantitative methods, and strong communication skills.

Responsibilities include planning, coordinating across project phases, and ensuring timely delivery within budget. A bachelor's degree in a related field and 6–12 months of market research experience are preferred.

Formación

• 6 months to 1 year of experience in market research.
• Experience in primary quantitative market research and measurement techniques.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Proficiency in Excel and PowerPoint.

Responsabilidades

• Independently manage client relationships and handle queries.
• Develop research proposals based on client briefs and translate challenges into approaches.
• Prepare research reports with clear analysis and actionable insights.
• Apply advanced analytical techniques (e.g., Regression, Correlation) across studies.
• Understand quantitative market research methodologies (BHT, U&A, Segmentation, consumer research).
• Develop analysis plans and frameworks; manage day-to-day project administration and reporting.

Conocimientos

Analytical thinking

Communication skills

Team collaboration

Educación

Bachelor's degree in Statistics/Marketing/Business Administration/Economics

Herramientas

Microsoft Excel

PowerPoint

Descripción del empleo

NIQ is seeking a market research professional to manage client relationships, translate briefs into robust research plans, and deliver insightful reports. The role emphasizes advanced analytics, quantitative methods, and strong communication skills.

Responsibilities include planning, coordinating across project phases, and ensuring timely delivery within budget. A bachelor's degree in a related field and 6–12 months of market research experience are preferred.