Growth Marketing Manager: Paid Media Lead

Mous; Lahore; On-site; PKR 1,800,000 - 3,200,000; Full time

Benefits offered by this job

Travel Allowance

Health Allowance

Long‑Term Rewards: 1 month of paid le­

Competitive Pay

Dynamic Culture

Growth & Development

Professional Development

Charlie HR Perks

Global Collaboration

Job summary

Mous is seeking a Growth Marketing Manager to own paid media across Meta, Google, and Amazon for a fast-growing consumer brand from our Lahore office. You will manage campaigns hands-on and influence growth strategy with the Senior Growth Marketing Manager across UK, US, EU, and rest-of-world markets.

You will mentor the Junior Growth Executive and own reporting to senior stakeholders, driving optimisation and clear actions from data.

Qualifications

• 2–4 years' hands-on experience running paid media campaigns across Meta and Google.
• Amazon Advertising experience preferred but not essential.
• Strong Excel/Google Sheets skills; Power BI or similar reporting tool experience is a plus.
• Experience analysing performance metrics (ROAS, CPA, CVR, AOV, CAC) and turning them into clear recommendations.

Responsibilities

• Own execution across Meta, Google (Search, PMax and Demand Gen) and Amazon: campaign builds, launches and day‑to‑day management
• Plan and deliver campaign activity for new product launches and sale events, working closely with the Senior Growth Marketing Manager on strategy and channel approach
• Manage, mentor and train our Junior Growth Executive, with scope to grow the team further as we expand
• Own reporting across these channels, tracking performance and communicating clear, actionable updates to senior stakeholders
• Identify and implement optimisation opportunities across campaigns, audiences, bidding and creative
• Support budget allocation and pacing across channels to hit ROAS targets as spend scales
• Plan and run A/B tests across ad creative, copy and landing pages, working closely with our Creative and Web/Ecom teams
• Analyse key metrics (ROAS, CPA, CVR, AOV, CAC) and turn insight into action

Skills

Paid media management

Campaign optimization

Data analysis

Excel/Google Sheets

Power BI

Stakeholder communication

Tools

Amazon Advertising

Shopify

GA4

Power BI

Google Ads

Meta Ads

Job description

Mous is seeking a Growth Marketing Manager to own paid media across Meta, Google, and Amazon for a fast-growing consumer brand from our Lahore office. You will manage campaigns hands-on and influence growth strategy with the Senior Growth Marketing Manager across UK, US, EU, and rest-of-world markets.

You will mentor the Junior Growth Executive and own reporting to senior stakeholders, driving optimisation and clear actions from data.