Global Growth GM - Digital Fundraising Leader

The Citizen Foundation

Karachi Division

On-site

PKR 4,000,000 - 8,000,000

Full time

3 days ago

Be an early applicant

Application generator

A complete application in a minute — tailored resume and cover letter, ready to send.

Get past ATS filters

Job summary

The Citizen Foundation is seeking a General Manager - Global Growth to steer the organization's digital fundraising engine across Pakistan, the US, UK, Canada, Europe, the Middle East and Australia. You will align senior stakeholders, including the Board, international country partners, and TCF leadership, around a single growth agenda and ensure robust ROAS and donor conversion across markets.

You will lead performance marketing, SEO, analytics, product roadmaps, and website operations,

Qualifications

8–10 years of growth or performance marketing for B2C with multi-market leadership.
Proven senior stakeholder management across boards, C-suite and partners.
Experience with donation platforms and CRM tools such as Salesforce is a plus.

Responsibilities

Set and own global digital growth strategy across all markets.
Drive revenue growth with ROAS, CAC:LTV and ARPU metrics.
Lead paid acquisition across major platforms and optimize budgets.
Lead organic growth and integrate paid and organic funnels for high intent traffic.
Own analytics, attribution, and reporting for leadership visibility.
Own roadmap for global donation platforms and fundraising products.
Oversee global websites, localization, performance and conversion.
Lead and develop the team across marketing, SEO, analytics, product and website ops.