Content Marketer

Developers Den; Islamabad; On-site; PKR 1,200,000 - 2,000,000; Full time

Job summary

Developers Den is seeking a Content Marketer who understands what moves buyers, not just what reads well. You’ll shape content for startup founders across Europe and the US, reaching them before our sales team and helping them decide who to trust with their product.

This is a marketing role first; you’ll own buyer journeys, funnel stages and credible tech storytelling, translating research and real founder problems into content that earns trust and moves opportunities forward.

Qualifications

• 1–2 years in content marketing, ideally in tech, IT services.
• BBA Marketing degree or equivalent.
• Excellent English writing: clear, simple, human.
• Ability to research and credibly write on tech topics: AI, software, startups.
• Understands funnel stages (TOFU, MOFU, BOFU) and ICP.
• Can manage several pieces at once without daily direction.

Responsibilities

• LinkedIn content: posts for founders and sales profiles, each in its own voice.
• Case studies: from engineer/client interviews to a design-ready draft, solo.
• Sales content: one-pagers, client-facing documents, and email templates.
• Employee branding: content that showcases engineers and culture to founders abroad.
• Research to stories: turning market insights into content that lands.

Skills

Tech writing

Research skills

Content strategy

English writing

Multi-project mgmt

Education

BBA Marketing

Job description

The role

We're looking for a Content Marketer who understands what moves buyers, not just what reads well.

Our buyers are startup founders across Europe and the US, deciding who to trust with the product they're betting their company on. Your content reaches them before our sales team does, and makes that decision easier.

This is a marketing role first. You think about buyer journeys, funnel stages and what each piece is supposed to do commercially. You take research, client work and real founder problems and turn them into content that earns trust, without being directed step by step.

What you'll own

• LinkedIn content: posts for our founders' and sales team's profiles, each in its own voice
• Case studies: from interviews with engineers and clients through to a design-ready draft, on your own
• Sales content: one-pagers, short client-facing documents and email templates our sales team can use
• Employee branding: content that shows the quality of our engineers and culture to founders abroad
• Research to stories: turning market insights from our Growth Marketer into content that lands

What we need

• 1–2 years in content marketing, ideally in tech, IT services
• BBA Marketing
• Excellent English writing: clear, simple, human
• Can research and write credibly on tech topics: AI, software, startups
• Understands funnel stages (TOFU, MOFU, BOFU), ICP and what each piece of content is meant to do
• You know what good copy looks like. You don’t have to be an expert copywriter
• Manages several pieces at once without daily direction

Preferred

• Experience writing for startup founders or technical decision-makers
• Portfolio with case studies and LinkedIn ghostwriting

The bar

You understand buyer journeys, ICPs and funnel stages, what buyers care about, and what content should do at each stage. You know what good copy looks like. You don’t have to be an expert copywriter, but you can tell a line that sells from one that just sounds nice. A piece isn’t done when it’s well-written; it’s done when it reaches the right people and moves them. If that’s how you think about content, this role is for you.