Content Creator - Clothing Brand

HR Navigator; Lahore; On-site; PKR 558,000 - 1,004,000; Full time

Job summary

HR Navigator is seeking a Content Creator for a clothing brand based in Lahore. You will craft high-quality content for Instagram, Facebook, TikTok, and other platforms to showcase product features, fabric, fit, and brand identity.

The role requires 1–3 years in content creation or fashion/e-commerce, a Bachelor's degree or diploma, and a strong portfolio. You will collaborate with photographers and the marketing team on campaigns and content calendars.

Qualifications

• Strong creative and visual sense with understanding of fashion content.
• Experience in short-form video creation and editing.
• Proficiency in CapCut, Canva, Adobe Premiere Pro/Photoshop.
• Good understanding of social media marketing and paid ad creatives.
• Strong communication and copywriting skills.
• Portfolio of previous work is required.
• Previous experience with a clothing/fashion brand is preferred.

Responsibilities

• Create high-quality content for Instagram, Facebook, TikTok, and other social media platforms.
• Develop creative concepts for product shoots, Reels, Stories, posts, campaigns, and promotional content.
• Plan and execute creative content specifically for paid advertisements and social media campaigns.
• Create engaging short-form videos, product videos, styling videos, and behind-the-scenes content.
• Write creative captions, hooks, headlines, and ad copy using relevant social media language.
• Stay updated with social media lingo, trending phrases, viral terminology, Gen-Z language, and current digital trends.
• Collaborate with photographers, videographers, models, designers, and the marketing team.
• Develop content highlighting product features, fabric, fit, styling, offers, new launches, and brand identity.
• Repurpose existing photos and videos into different formats for various platforms.
• Assist in planning and managing the weekly/monthly content calendar.
• Review content performance and suggest new creative ideas based on engagement and advertising results.
• Ensure all content aligns with the brand's visual identity, tone, and communication style.

Skills

Creative content sense

Video editing

Social media marketing

Copywriting

Education

Bachelor's degree / diploma in Marketing, Media, Fashion, Design

Tools

CapCut

Canva

Adobe Premiere Pro

Adobe Photoshop

Job description

Content Creator – Clothing Brand

Office location: Gulberg blue mall

Office timings: 10 AM to 6 PM Monday to Saturday

Experience: 1–3 years in content creation, fashion, e-commerce, or social media.
Qualification: Bachelor's degree/diploma in Marketing, Media, Fashion, Design, or relevant field preferred.
Salary: PKR month, depending on experience and skill set.
Employment: Full-Time

Key Responsibilities

• Create high-quality content for Instagram, Facebook, TikTok, and other social media platforms.
• Develop creative concepts for product shoots, Reels, Stories, posts, campaigns, and promotional content.
• Plan and execute creative content specifically for paid advertisements and social media campaigns.
• Create engaging short-form videos, product videos, styling videos, and behind-the-scenes content.
• Write creative captions, hooks, headlines, and ad copy using relevant and trending social media language.
• Stay updated with social media lingo, trending phrases, viral terminology, Gen-Z language, and current digital communication trends.
• Collaborate with photographers, videographers, models, designers, and the marketing team during content production.
• Develop content highlighting product features, fabric, fit, styling, offers, new launches, and brand identity.
• Repurpose existing photos and videos into different formats for various platforms.
• Assist in planning and managing the weekly/monthly content calendar.
• Review content performance and suggest new creative ideas based on engagement and advertising results.
• Ensure all content aligns with the brand's visual identity, tone, and communication style.

Key Requirements

• Strong creative and visual sense with an understanding of fashion content.
• Experience in short-form video creation and editing.
• Proficiency in tools such as CapCut, Canva, Adobe Premiere Pro/Photoshop, or similar.
• Good understanding of social media marketing and paid ad creatives.
• Strong communication and copywriting skills.
• Portfolio of previous work is required.
• Previous experience with a clothing/fashion brand is preferred.